By:
Danny Cox
23/05/2017
Employers expect a return on the investments made in developing their people. Not easy, given the mindset of many younger workers. By Danny Cox.
By:
Juan F. Lezama
15/05/2017
Language is evolving faster than ever. As new terms and usages catch on among certain demographic groups, communicators need to think carefully about if and when to use them. By Juan F. Lezama.
By:
Paul Wilkinson
08/05/2017
In the age of data journalism and with trust and transparency of critical importance to organisations, PR practitioners must learn how to use open data appropriately to inform and influence. By Paul Wilkinson.
By:
Rob Gray
01/05/2017
The IPRA GWAs are the only truly global PR awards. The good news is, there’s still time to enter this year’s competition. By Rob Gray.
By:
Hil Berg
24/04/2017
A group of young people facing mental health challenges created an award-winning campaign that fought the stigma of mental illness and changed services for the better. By Hil Berg.
By:
Gerry McCusker
18/04/2017
Crisis newsrooms need to mirror the functionality and formats of main news and social media sites so that the audience can interact with fresh, informative incident content. By Gerry McCusker.
By:
Guy Versailles
11/04/2017
In these troubled, divisive times, PR has a vital role to play in bursting ideological bubbles and creating common ground on which people of opposing views can meet. By Guy Versailles.
By:
Pia Desai Pasricha
03/04/2017
Increasingly sophisticated small and media sized technology firms are building business in India by providing added value as well as cost savings. By Pia Desai Pasricha.
By:
Bob Grove
27/03/2017
How can brands build deep and lasting connections with target audiences? And what do brands that enjoy strong relationships have in common. By Bob Grove.
By:
Martina Doherty
20/03/2017
Many of the biggest financial services stories are related to advances in technology. However, in the complicated fintech sector, it requires skill to convey impactful messages. By Martina Doherty.