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Winners 2024
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Special prize: Grand Prix
Category: Corporate responsibility - Agency
Pots That Develop - SUMMUM Awards 2023
Country: Peru
Organisation: Alicorp
Entry:
Pots That Develop - SUMMUM Awards 2023
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Special prize: Global Contribution Award
Category: Environmental - Agency
Recklessness Is the First Spark
Country: Croatia
Organisation: CTA komunikacije d.o.o.
Client: Hrvatske šume d.o.o.
Entry:
Recklessness Is the First Spark
Category: Arts and entertainment - Agency
Equal Frames
Country: Hungary
Organisation: Mediator
Client: Műtárgy.com
Entry:
Equal Frames
Category: Arts and entertainment - Inhouse
#LightOvercomesDarkness
Country: Ukraine
Organisation: DTEK Grids
Entry:
#LightOvercomesDarkness
Category: Business-to-business - Agency
Shop With a Human Touch
Country: Italy
Organisation: BCW Italy
Client: American Express
Entry:
Shop With a Human Touch
Category: Climate change and literacy - Agency
MVM Future Talks 2023
Country: Hungary
Organisation: Lounge Group
Client: MVM Group
Entry:
MVM Future Talks 2023
Category: Climate change and literacy - Agency
OMO Dirt for Good
Country: Turkey
Organisation: Sobraz
Client: Unilever / OMO
Entry:
OMO Dirt for Good
Category: Climate change and literacy - Inhouse
Hayata İyi Bakarız Ekolojik Okuryazarlık
Country: Turkey
Organisation: Hayat Holding
Entry:
Hayata İyi Bakarız Ekolojik Okuryazarlık
Category: Communication research - Inhouse
Enhancing Understanding
Country: Indonesia
Organisation: Ministry of Finance of The Republic of Indonesia
Entry:
Enhancing Understanding
Category: Community engagement - Agency
Elidor X TOG Young Women Support Center Project
Country: Turkey
Organisation: Sobraz
Client: Unilever Turkey / Elidor
Entry:
Elidor X TOG Young Women Support Center Project
Category: Community engagement - Agency
Kaise Ka Cancer (The Hows of Cancer)
Country: India
Organisation: Current Global
Client: Tata Trusts
Entry:
Kaise Ka Cancer (The Hows of Cancer)
Category: Community engagement - Inhouse
Riding the Sustainable Path Safely
Country: United Arab Emirates
Organisation: Roads and Transport Authority, Dubai
Entry:
Riding the Sustainable Path Safely
Category: Community engagement - Inhouse
The Power of Clothing Project
Country: Japan
Organisation: Fast Retailing
Entry:
The Power of Clothing Project
Category: Community relations - Agency
I Know IBD
Country: Japan
Organisation: PRAP Japan, Inc.
Client: AbbVie GK
Entry:
I Know IBD
Category: Community relations - Inhouse
XP Boost Meetups: Gaming Community Revival
Country: Czech Republic
Organisation: Wargaming
Entry:
XP Boost Meetups: Gaming Community Revival
Category: Consumer product PR - Agency
Frying Pan Challenge
Country: Japan
Organisation: Honda Office Inc.
Client: Ajinomoto Frozen Foods Co., Inc.
Entry:
Frying Pan Challenge
Category: Consumer product PR - Agency
(Un)Wellness Memes
Country: Japan
Organisation: DENTSU INC.
Client: Meiji Co., Ltd.
Entry:
(Un)Wellness Memes
Category: Consumer service - Agency
POV: Europe's Best Airport
Country: Hungary
Organisation: Lounge Group
Client: Budapest Airport
Entry:
POV: Europe's Best Airport
Category: Consumer service launch - Agency
Separate, It’s Easy
Country: Croatia
Organisation: CTA komunikacije d.o.o.
Client: Čistoća d.o.o. Split
Entry:
Separate, It’s Easy
Category: Corporate communications - Agency
Addressing Financial Worries of Every Romanian
Country: Romania
Organisation: Graffiti Plus
Client: BCR (Banca Comercială Română)
Entry:
Addressing Financial Worries of Every Romanian
Category: Corporate communications - Agency
POV: Europe's Best Airport
Country: Hungary
Organisation: Lounge Group
Client: Budapest Airport
Entry:
POV: Europe's Best Airport
Category: Corporate communications - Inhouse
LifeWear = a New Industry
Country: Japan
Organisation: Fast Retailing
Entry:
LifeWear = a New Industry
Category: Corporate communications - Inhouse
Stop the Scammers!
Country: Italy
Organisation: Facile.it
Entry:
Stop the Scammers!
Category: Corporate responsibility - Agency
Jedna Kala, Jedno Hvala (One Kala, One Thank You)
Country: Croatia
Organisation: 404 agency
Client: Atlantic Group
Entry:
Jedna Kala, Jedno Hvala (One Kala, One Thank You)
Category: Corporate responsibility - Agency
SME EnterPRIZE 2023.
Country: Croatia
Organisation: Abeceda komunikacije
Client: Generali osiguranje d.d.
Entry:
SME EnterPRIZE 2023.
Category: Corporate responsibility - Inhouse
Call You Have to Take - Environment Protection
Country: Croatia
Organisation: Hrvatski Telekom / Croatian Telecom
Entry:
Call You Have to Take - Environment Protection
Category: Corporate responsibility - Inhouse
Energy for Your Future
Country: Argentina
Organisation: Pan American Energy
Entry:
Energy for Your Future
Category: Country, region and city - Inhouse
Rising City ISTANBUL
Country: Turkey
Organisation: Istanbul Metropolitan Municipality
Entry:
Rising City ISTANBUL
Category: Crisis and issues management - Agency
100 Days of Impactful PR at Customs Service
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigeria Customs Service
Entry:
100 Days of Impactful PR at Customs Service
Category: Crisis and issues management - Inhouse
Rebuilt Trust From a Crisis-Driven Viral Message
Country: Indonesia
Organisation: Ministry of Finance of The Republic of Indonesia
Entry:
Rebuilt Trust From a Crisis-Driven Viral Message
Category: Crisis communications online - Agency
#PVRHeardYou
Country: India
Organisation: Weber Shandwick
Client: PVR INOX Ltd.
Entry:
#PVRHeardYou
Category: Digital and social media creativity - Agency
Lions Good News 2024
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Nikkei Inc.
Entry:
Lions Good News 2024
Category: Digital and social media creativity - Agency
(Un)Wellness Memes
Country: Japan
Organisation: DENTSU INC.
Client: Meiji Co., Ltd.
Entry:
(Un)Wellness Memes
Category: Digital and social media creativity - Inhouse
Interactive Experiences
Country: Argentina
Organisation: Pan American Energy
Entry:
Interactive Experiences
Category: Digital and social media creativity - Inhouse
#LettersFromEnergyFrontline
Country: Ukraine
Organisation: DTEK Grids
Entry:
#LettersFromEnergyFrontline
Category: Environmental - Agency
A Livable World Is Easier Together
Country: Turkey
Organisation: GoodWorks Communication Consultancy
Client: Koroplast
Entry:
A Livable World Is Easier Together
Category: Environmental - Agency
Austrian Shark Product Import and Processing Ban
Country: Austria
Organisation: The Skills Group | TEAM FARNER
Client: Sharkproject Austria
Entry:
Austrian Shark Product Import and Processing Ban
Category: Environmental - Inhouse
Call You Have to Take - Environment Protection
Country: Croatia
Organisation: Hrvatski Telekom / Croatian Telecom
Entry:
Call You Have to Take - Environment Protection
Category: Environmental - Inhouse
Circular Electronic Waste Digital Children's Book
Country: Turkey
Organisation: TURKCELL
Entry:
Circular Electronic Waste Digital Children's Book
Category: Event management and live communication - Agency
“Relief Park” Playground With Chiropractic
Country: Japan
Organisation: OZMA Inc.
Client: PIP CO., LTD.
Entry:
“Relief Park” Playground With Chiropractic
Category: Event management and live communication - Agency
Visionary of the Year
Country: Croatia
Organisation: 404 agency
Client: tportal
Entry:
Visionary of the Year
Category: Event management and live communication - Inhouse
A1 Zone on Reboot InfoGamer Powered by A1
Country: Croatia
Organisation: A1 Hrvatska
Entry:
A1 Zone on Reboot InfoGamer Powered by A1
Category: Event management and live communication - Inhouse
Çadirkent Earthquake Area Children's Activities
Country: Turkey
Organisation: TURKCELL
Entry:
Çadirkent Earthquake Area Children's Activities
Category: Financial services and investor relations - Agency
Athens International Airport’s Landmark IPO
Country: Greece
Organisation: V+O
Client: Athens International Airport S.A.
Entry:
Athens International Airport’s Landmark IPO
Category: Financial services and investor relations - Inhouse
LV Savings Bonds - Safe, Convenient and Profitable
Country: Latvia
Organisation: Ministry of Finance of The Republic of Latvia
Entry:
LV Savings Bonds - Safe, Convenient and Profitable
Category: Food and beverage - Agency
MORTLACH: 200 Years of BOLD REINVENTION
Country: China
Organisation: Ruder Finn Communications
Client: Mortlach
Entry:
MORTLACH: 200 Years of BOLD REINVENTION
Category: Food and beverage - Agency
Weekend-Milk Splash
Country: Japan
Organisation: OZMA Inc.
Client: Japan Dairy Association
Entry:
Weekend-Milk Splash
Category: Gaming and virtual reality - Inhouse
Interactive Experiences
Country: Argentina
Organisation: Pan American Energy
Entry:
Interactive Experiences
Category: Gaming and virtual reality - Inhouse
World of Warships’s World Ocean Day With Popeye
Country: Czech Republic
Organisation: Wargaming Group Limited
Entry:
World of Warships’s World Ocean Day With Popeye
Category: Healthcare - Agency
I Know IBD
Country: Japan
Organisation: PRAP Japan, Inc.
Client: AbbVie GK
Entry:
I Know IBD
Category: Healthcare - Agency
Saving Lives: Word-Of-Mouth Brings Infant Care
Country: India
Organisation: Weber Shandwick
Client: Motherhood Women's & Childcare Hospital Private Limited
Entry:
Saving Lives: Word-Of-Mouth Brings Infant Care
Category: Influencer relations - Agency
How to Help Preemies Grow Into Adults
Country: Kazakhstan
Organisation: OCCA Kazakhstan
Client: P&G
Entry:
How to Help Preemies Grow Into Adults
Category: Integration of traditional and new media - Agency
Separate, It’s Easy
Country: Croatia
Organisation: CTA komunikacije d.o.o.
Client: Čistoća d.o.o. Split
Entry:
Separate, It’s Easy
Category: Integration of traditional and new media - Inhouse
HEY! Our ARsome Issue co-created with AI
Country: Singapore
Organisation: Nanyang Technological University (NTU), Singapore
Entry:
HEY! Our ARsome Issue co-created with AI
Category: Internal communications - Agency
Eurobank We Think Innovatively We Work Differently
Country: Greece
Organisation: OGILVY GREECE
Client: EUROBANK
Entry:
Eurobank We Think Innovatively We Work Differently
Category: Internal communications - Inhouse
Internal Communications in the War Time
Country: Ukraine
Organisation: DTEK Grids
Entry:
Internal Communications in the War Time
Category: International campaign - Inhouse
UNIQLO Next Generation Development Program
Country: Japan
Organisation: Fast Retailing
Entry:
UNIQLO Next Generation Development Program
Category: Media relations - Agency
Unveiling Kyndryl's First Virtual Media Webcast
Country: Bulgaria
Organisation: United Partners
Client: Kyndryl
Entry:
Unveiling Kyndryl's First Virtual Media Webcast
Category: Media relations - Inhouse
Stop the Scammers!
Country: Italy
Organisation: Facile.it
Entry:
Stop the Scammers!
Category: NGO campaign - Agency
Dr. Gabor Mate in the Balkans
Country: Serbia
Organisation: Smart Vision d.o.o.
Client: Novak Djokovic Foundation
Entry:
Dr. Gabor Mate in the Balkans
Category: NGO campaign - Agency
It's Your Choice= Equality and Democracy in Poland
Country: Poland
Organisation: OneMulti
Client: Fundacja Batorego (Batory's Foundation), Inicjatywa Głos Kobiet (Women's Voice Initiative)
Entry:
It's Your Choice= Equality and Democracy in Poland
Category: NGO campaign - Inhouse
The Most Important Day
Country: Peru
Organisation: FOR A PERU WITHOUT CANCER
Entry:
The Most Important Day
Category: PR on a low budget - Agency
Kenny Rogers Roasters Farmvocacy Program
Country: Philippines
Organisation: Fuentes Publicity Network Inc.
Client: Kenny Rogers Roasters
Entry:
Kenny Rogers Roasters Farmvocacy Program
Category: PR on a low budget - Agency
Sit&Meet – Genius Croats Walking Tour
Country: Croatia
Organisation: Millenium promocija d.o.o.
Client: TIME FRAME d.o.o.
Entry:
Sit&Meet – Genius Croats Walking TourCategory: PR on a low budget - Inhouse
#YouAreNotAlone #HelpIsThere
Country: Hungary
Organisation: Uniomedia Communications
Entry:
#YouAreNotAlone #HelpIsThere
Category: Publications - Agency
Lions Good News 2024
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Nikkei Inc.
Entry:
Lions Good News 2024
Category: Publications - Inhouse
HEY! Our ARsome Issue co-created with AI
Country: Singapore
Organisation: Nanyang Technological University (NTU), Singapore
Entry:
HEY! Our ARsome Issue co-created with AI
Category: Public sector - Agency
Justice Served: Historic Rise of Judges' Salaries
Country: Croatia
Organisation: Manjgura
Client: Association of Croatian Judges
Entry:
Justice Served: Historic Rise of Judges' Salaries
Category: Public sector - Inhouse
Collaborate to Innovate: Assets Manager Challenge
Country: Indonesia
Organisation: State Assets Management Agency Ministry of Finance of Republic of Indonesia
Entry:
Collaborate to Innovate: Assets Manager Challenge
Category: Reputation and brand management - Agency
How to Help Preemies Grow Into Adults
Country: Kazakhstan
Organisation: OCCA Kazakhstan
Client: P&G
Entry:
How to Help Preemies Grow Into Adults
Category: Reputation and brand management - Agency
New Record on the Danube
Country: Hungary
Organisation: Noguchi & Peters Kft.
Client: Yettel Hungary
Entry:
New Record on the Danube
Category: Reputation and brand management - Inhouse
KFC Creates True Inclusivity This Women's Day
Country: South Africa
Organisation: KFC South Africa
Entry:
KFC Creates True Inclusivity This Women's Day
Category: Social media - Agency
How to Help Preemies Grow Into Adults
Country: Kazakhstan
Organisation: OCCA Kazakhstan
Client: P&G
Entry:
How to Help Preemies Grow Into Adults
Category: Social media - Agency
(Un)Wellness Memes
Country: Japan
Organisation: DENTSU INC.
Client: Meiji Co., Ltd.
Entry:
(Un)Wellness Memes
Category: Social media - Inhouse
Enhancing Awareness of SMEs Transformation
Country: Indonesia
Organisation: PT Telkom Indonesia (Persero) Tbk
Entry:
Enhancing Awareness of SMEs Transformation
Category: Sponsorship - Inhouse
Race of the Century
Country: Turkey
Organisation: İŞBANK
Entry:
Race of the Century
Category: Sport - Inhouse
The Centennial of Republic, TCF Sponsorship
Country: Turkey
Organisation: İŞBANK
Entry:
The Centennial of Republic, TCF Sponsorship
Category: Technology - Agency
Energy Transition: Vital. Complex. Let's Talk!
Country: Germany
Organisation: navos - Public Dialogue Consultants GmbH
Client: TenneT TSO GmbH
Entry:
Energy Transition: Vital. Complex. Let's Talk!
Category: Travel and tourism - Agency
360° Game Tour of Hungary
Country: Hungary
Organisation: Mediator
Client: Visit Hungary National Tourism Organisation Ltd.
Entry:
360° Game Tour of Hungary
Category: Travel and tourism - Agency
A Journey Through Time: The Immersive Experience
Country: Greece
Organisation: V+O GREECE
Client: Hotel Grande Bretagne
Entry:
A Journey Through Time: The Immersive Experience
Winners 2023

Special prize: Grand Prix
Category: NGO campaign - Agency
Call Russia - The Most Important Call
Country: Lithuania
Organisation: Not Perfect Vilnius
Client: Strong Together / Call Russia
Entry:
Call Russia - The Most Important Call

Special prize: Global Contribution Award
Category: Environmental - Agency
Buzzing in the Museum
Country: Hungary
Organisation: Pressinform PR
Client: Hungarian National History Museum
Entry:
Buzzing in the Museum
Category: Arts and entertainment - Agency
LEGO Masters X Pola Lisowicz Art Exhibition
Country: Poland
Organisation: Clue PR
Client: the LEGO Group
Entry:
LEGO Masters X Pola Lisowicz Art Exhibition
Category: Arts and entertainment - Inhouse
Gagarin Show
Country: Ukraine
Organisation: WhiteBIT
Entry:
Gagarin Show
Category: Business-to-business - Agency
Kyndryl - A New Brand Is Born
Country: Bulgaria
Organisation: United Partners
Client: Kyndryl
Entry:
Kyndryl - A New Brand Is Born
Category: Business-to-business - Inhouse
Energy That Brings Growth
Country: Argentina
Organisation: Pan American Energy
Entry:
Energy That Brings Growth
Category: Climate change and literacy - Agency
Kolapso
Country: Spain
Organisation: LLYC
Client: BBK (Banking Foundation)
Entry:
Kolapso
Category: Communication research - Agency
THD
Country: Spain
Organisation: LLYC
Client: +Democracia
Entry:
THD
Category: Community engagement - Agency
Kaufland School of Fruits and Vegetables
Country: Croatia
Organisation: Abeceda komunikacije
Client: Kaufland Croatia
Entry:
Kaufland School of Fruits and Vegetables
Category: Community engagement - Inhouse
Museum of Civilian Voices
Country: Ukraine
Organisation: Rinat Akhmetov Foundation
Entry:
Museum of Civilian Voices
Category: Community engagement - Inhouse
QNB Finansbank Tiny Hands Big Dreams CSR Platform
Country: Turkey
Organisation: QNB Finansbank
Entry:
QNB Finansbank Tiny Hands Big Dreams CSR Platform
Category: Community relations - Agency
Euro - Our Money – Euro Day
Country: Croatia
Organisation: Abeceda komunikacije
Client: Croatian National Bank
Entry:
Euro - Our Money – Euro Day
Category: Consumer product launch - Agency
First Samsung Galaxy Hologram Show in the Baltics
Country: Latvia
Organisation: Komunikacijas agentura
Client: Samsung Electronics Baltics
Entry:
First Samsung Galaxy Hologram Show in the Baltics
Category: Consumer product launch - Inhouse
Gagarin Show
Country: Ukraine
Organisation: WhiteBIT
Entry:
Gagarin Show
Category: Consumer product PR - Agency
A Summer of Preloved Tales
Country: Hungary
Organisation: Lounge Group
Client: Jófogás
Entry:
A Summer of Preloved Tales
Category: Consumer service - Agency
Uber Eats Makes Its First Food Delivery to Space
Country: Japan
Organisation: SUNNY SIDE UP Inc.
Client: Uber Eats Japan
Entry:
Uber Eats Makes Its First Food Delivery to Space
Category: Consumer service launch - Agency
Mastercard’s Culinary Initiatives in Greece
Country: Greece
Organisation: V+O GREECE
Client: Mastercard
Entry:
Mastercard’s Culinary Initiatives in Greece
Category: Consumer service launch - Agency
Midnight Moozart
Country: Japan
Organisation: DENTSU INC.
Client: National Federation of Agricultural Cooperative Associations
Entry:
Midnight Moozart
Category: Consumer service launch - Inhouse
Success of 'Bus on Demand’ Service
Country: United Arab Emirates
Organisation: Roads and Transport Authority
Entry:
Success of 'Bus on Demand’ Service
Category: Corporate communications - Agency
Heals on Wheels
Country: South Korea
Organisation: KPR
Client: Hyundai Motor Group
Entry:
Heals on Wheels
Category: Corporate communications - Inhouse
Internet Safety
Country: Croatia
Organisation: A1 Hrvatska
Entry:
Internet Safety
Category: Corporate responsibility - Agency
Fingreen: Financial Literacy for All
Country: Ghana
Organisation: The Newmark Group
Client: QNET
Entry:
Fingreen: Financial Literacy for All
Category: Corporate responsibility - Agency
Science2Go Transforms STEM Education
Country: South Africa
Organisation: Science2Go and MAHLE with Take Note
Client: MAHLE
Entry:
Science2Go Transforms STEM Education
Category: Corporate responsibility - Inhouse
Jestdili.az - Azerbaijani Sign Language Dictionary
Country: Azerbaijan
Organisation: Azerfon LLC
Entry:
Jestdili.az - Azerbaijani Sign Language Dictionary
Category: Country, region and city - Inhouse
Museum of Civilian Voices
Country: Ukraine
Organisation: Rinat Akhmetov Foundation
Entry:
Museum of Civilian Voices
Category: Crisis and issues management - Agency
Bringing a Landmark From the Past to the Future
Country: Bulgaria
Organisation: APRA BCG
Client: Kaufland Bulgaria
Entry:
Bringing a Landmark From the Past to the Future
Category: Crisis and issues management - Agency
NAF: Counterterrorism With Alternative Narratives
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigerian Airforce (NAF)
Entry:
NAF: Counterterrorism With Alternative Narratives
Category: Crisis communications online - Agency
A Love Ballad for Customers
Country: Latvia
Organisation: Komunikācijas aģentūra | Magic
Client: Circle K Latvia
Entry:
A Love Ballad for Customers
Category: Digital and social media creativity - Inhouse
Go Further With Change Makers of Tomorrow
Country: China
Organisation: Shell China
Entry:
Go Further With Change Makers of Tomorrow
Category: Environmental - Agency
Lenovo Yangtze River Biodiversity Project
Country: China
Organisation: BCW China
Client: Lenovo
Entry:
Lenovo Yangtze River Biodiversity Project
Category: Environmental - Agency
Zero Drop: An Efficient Water Protection Program
Country: Greece
Organisation: V+O GREECE
Client: Coca-Cola Hellas
Entry:
Zero Drop: An Efficient Water Protection Program
Category: Environmental - Inhouse
GigaBEEtno
Country: Croatia
Organisation: A1 Hrvatska
Entry:
GigaBEEtno
Category: Event management and live communication - Agency
Caffè Vergnano: Launch Event for the Greek Market
Country: Greece
Organisation: V+O Comminication / Unlimited Creativity
Client: Coca Cola 3E
Entry:
Caffè Vergnano: Launch Event for the Greek Market
Category: Event management and live communication - Inhouse
SOCAR Türkiye's Internal Communication Projects
Country: Turkey
Organisation: SOCAR Türkiye
Entry:
SOCAR Türkiye's Internal Communication Projects
Category: Financial services and investor relations - Agency
Mastercard – Digital Farmers, Head for the Future!
Country: Hungary
Organisation: Uniomedia Communications
Client: Mastercard Hungary
Entry:
Mastercard – Digital Farmers, Head for the Future!
Category: Financial services and investor relations - Inhouse
CIB Bank’s Lullaby Playlist
Country: Hungary
Organisation: CIB Bank
Entry:
CIB Bank’s Lullaby Playlist
Category: Food and beverage - Agency
Take Life Without Prejudice
Country: Peru
Organisation: ORANGE LATAM
Client: L´Onda
Entry:
Take Life Without PrejudiceCategory: Gaming and virtual reality - Inhouse
Dubai Police E-Games
Country: United Arab Emirates
Organisation: Dubai Police
Entry:
Dubai Police E-Games
Category: Healthcare - Agency
Turn Negligent Into Safety
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: Ministry of Health of the Republic of Latvia
Entry:
Turn Negligent Into Safety
Category: Influencer relations - Agency
Sembrando El Futuro
Country: Spain
Organisation: LLYC
Client: BBVA
Entry:
Sembrando El Futuro
Category: Influencer relations - Inhouse
TEI's Influencer Management Project
Country: Turkey
Organisation: TEI - TUSAS Engine Industries Inc.
Entry:
TEI's Influencer Management Project
Category: Integration of traditional and new media - Agency
Voting for the Safe Parking
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: Motor Insurers' Bureau of Latvia
Entry:
Voting for the Safe Parking
Category: Integration of traditional and new media - Inhouse
Energy That Brings Growth
Country: Argentina
Organisation: Pan American Energy
Entry:
Energy That Brings Growth
Category: Integration of traditional and new media - Inhouse
Gagarin Show
Country: Ukraine
Organisation: WhiteBIT
Entry:
Gagarin Show
Category: Internal communications - Agency
We, Sofidel. Our Passions Fuel Our Future
Country: Italy
Organisation: BCW Italy
Client: Sofidel
Entry:
We, Sofidel. Our Passions Fuel Our Future
Category: International campaign - Agency
VOCES for Inclusion
Country: Spain
Organisation: LLYC
Client: Credicorp
Entry:
VOCES for Inclusion
Category: International campaign - Inhouse
Gagarin Show
Country: Ukraine
Organisation: WhiteBIT
Entry:
Gagarin Show
Category: Media relations - Agency
Help Steps X Boyner
Country: Turkey
Organisation: Artı Communication
Client: Boyner
Entry:
Help Steps X Boyner
Category: Media relations - Agency
Tick Flagging in City Parks for Pfizer
Country: Germany
Organisation: BCW GmbH
Client: Pfizer
Entry:
Tick Flagging in City Parks for Pfizer
Category: NGO campaign - Inhouse
Museum of Civilian Voices
Country: Ukraine
Organisation: Rinat Akhmetov Foundation
Entry:
Museum of Civilian Voices
Category: PR on a low budget - Agency
Never Again = Never Forget
Country: Israel
Organisation: Tamir Haas PR and media strategy
Client: casdei naomi
Entry:
Never Again = Never Forget
Category: PR on a low budget - Inhouse
Körber on Worldwide Lookout for Top Tech Talent
Country: Germany
Organisation: Körber AG
Entry:
Körber on Worldwide Lookout for Top Tech Talent
Category: Public affairs - Agency
Semáforo Oncológico
Country: Peru
Organisation: Sakkana Comunicaciones
Client: Semáforo Oncológico
Entry:
Semáforo Oncológico
Category: Public affairs - Agency
Voting for the Safe Parking
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: Motor Insurers' Bureau of Latvia
Entry:
Voting for the Safe Parking
Category: Publications - Agency
Aston Martin Lagonda - Sustainability Report 2022
Country: United Kingdom
Organisation: Front Street Consulting/Luminous
Client: Aston Martin Lagonda
Entry:
Aston Martin Lagonda - Sustainability Report 2022
Category: Publications - Inhouse
Evie's Talking Clothes (ETC)
Country: United Kingdom
Organisation: Jasper Alliance London
Entry:
Evie's Talking Clothes (ETC)
Category: Public sector - Agency
Win the Fight Against Cancer Before It Starts!
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: Centre for Disease Prevention and Control of Latvia
Entry:
Win the Fight Against Cancer Before It Starts!
Category: Public sector - Inhouse
Istanbul Metropolitan Municipality Is Everywhere
Country: Turkey
Organisation: Istanbul Metropolitan Municipality
Entry:
Istanbul Metropolitan Municipality Is Everywhere
Category: Reputation and brand management - Agency
Hungarian Scientists on the Moon
Country: Hungary
Organisation: Noguchi & Peters Kft.
Client: Yettel Hungary (Formerly Telenor)
Entry:
Hungarian Scientists on the Moon
Category: Reputation and brand management - Inhouse
#Home for Entrepreneurs: Future-Leading Tech Brand
Country: Germany
Organisation: Körber AG
Entry:
#Home for Entrepreneurs: Future-Leading Tech Brand
Category: Social media - Agency
Australians Loving Food and Reducing Food Waste
Country: Australia
Organisation: Horizon Communication Group
Client: LFHW NSW
Entry:
Australians Loving Food and Reducing Food Waste
Category: Social media - Inhouse
GOOLAY VS GULAY: Educating Parents About Nutrition
Country: Philippines
Organisation: PAGEONE
Entry:
GOOLAY VS GULAY: Educating Parents About Nutrition
Category: Sponsorship - Agency
AKM Sponsorluğu
Country: Turkey
Organisation: Türk Telekom
Client: Türk Telekom
Entry:
AKM Sponsorluğu
Category: Sponsorship - Agency
Outback Feat. MasterChef
Country: United States of America
Organisation: JeffreyGroup
Client: Outback Steakhouse Brazil
Entry:
Outback Feat. MasterChef
Category: Sport - Agency
Superbet Rapid & Blitz Warsaw 2022
Country: Poland
Organisation: Clue PR
Client: Superbet
Entry:
Superbet Rapid & Blitz Warsaw 2022
Category: Sport - Agency
Voice Watch
Country: Japan
Organisation: Dentsu Inc.
Client: Toyota Mobility Foundation
Entry:
Voice WatchCategory: Technology - Agency
Heals on Wheels
Country: South Korea
Organisation: KPR
Client: Hyundai Motor Group
Entry:
Heals on Wheels
Category: Technology - Agency
Technology
Country: Nigeria
Organisation: AT3 Resources
Client: Meta
Entry:
Technology
Category: Technology - Inhouse
Entrepreneurship Virtually: Körber Xperience
Country: Germany
Organisation: Körber AG
Entry:
Entrepreneurship Virtually: Körber Xperience
Category: Travel and tourism - Agency
Fly to Work!
Country: Hungary
Organisation: Lounge Group + Media Factory
Client: Budapest Airport
Entry:
Fly to Work!
Category: Travel and tourism - Agency
The Stress Buying Center
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: USJ LLC
Entry:
The Stress Buying Center
Winners 2022

Special prize: Grand Prix
Category: Digital and social media creativity - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program

Special prize: Global Contribution Award
Category: Environmental - Inhouse
#EnergyWings
Country: Ukraine
Organisation: DTEK Grids
Entry:
#EnergyWings
Category: Arts and entertainment - Agency
Lullabies Spreading Goodness With Bepanthol Baby
Country: Turkey
Organisation: Sobraz İletişim
Client: Bayer / Bepanthol Baby
Entry:
Lullabies Spreading Goodness With Bepanthol Baby
Category: Arts and entertainment - Agency
Tokyo Geidai Art Fes
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Tokyo University of the Arts
Entry:
Tokyo Geidai Art Fes
Category: Arts and entertainment - Inhouse
Turkcell Vadi
Country: Turkey
Organisation: TURKCELL
Entry:
Turkcell Vadi
Category: Business-to-business - Agency
Cashfree Zone
Country: Hungary
Organisation: Uniomedia Communications
Client: Mastercard Hungary
Entry:
Cashfree Zone
Category: Climate change and literacy - Agency
Bihar, Choosing Tomorrow
Country: Spain
Organisation: LLYC
Client: BBK
Entry:
Bihar, Choosing Tomorrow
Category: Climate change and literacy - Agency
Cartoon Network Climate Champions
Country: South Africa
Organisation: BCW Africa
Client: WarnerMedia
Entry:
Cartoon Network Climate Champions
Category: Communication research - Agency
#Distorted Reality
Country: Spain
Organisation: Torres y Carrera
Client: Torres y Carrera and Complutense University of Madrid
Entry:
#Distorted Reality
Category: Communication research - Agency
Volkswagen Drives Electromobility in Poland
Country: Poland
Organisation: OneMulti
Client: Volkswagen
Entry:
Volkswagen Drives Electromobility in Poland
Category: Community engagement - Agency
Angelini Against the Law: Unhiding Women in Health
Country: Germany
Organisation: BCW Germany
Client: Angelini Pharma
Entry:
Angelini Against the Law: Unhiding Women in Health
Category: Community engagement - Agency
Let's Talk About Sexual Health
Country: United States of America
Organisation: JeffreyGroup
Client: Reckitt
Entry:
Let's Talk About Sexual Health
Category: Community engagement - Inhouse
Kar Taneleri Women's Cooperative
Country: Turkey
Organisation: Gaziosmanpaşa Municipality
Entry:
Kar Taneleri Women's Cooperative
Category: Community relations - Agency
Let's Create a Picture of Croatia Together
Country: Croatia
Organisation: Abeceda
Client: Central Bureau of Statistics
Entry:
Let's Create a Picture of Croatia Together
Category: Community relations - Inhouse
Building Health Together With the Community
Country: Argentina
Organisation: FUNDACIÓN MUNDO SANO
Entry:
Building Health Together With the Community
Category: Consumer product launch - Agency
Change Comes From Within
Country: United States of America
Organisation: JeffreyGroup
Client: Bayer Brazil
Entry:
Change Comes From Within
Category: Consumer product launch - Agency
Sony LinkBuds Launch
Country: China
Organisation: Ruder Finn
Client: Sony (China) Limited Shanghai Branch
Entry:
Sony LinkBuds Launch
Category: Consumer product launch - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program
Category: Consumer product PR - Agency
B-Side Recipe
Country: Japan
Organisation: DENTSU INC.
Client: Mizkan Co., Ltd.
Entry:
B-Side Recipe
Category: Consumer service - Agency
Expanding the Dutch Bottle Deposit Scheme
Country: Netherlands
Organisation: HvdM
Client: Statiegeld Nederland
Entry:
Expanding the Dutch Bottle Deposit Scheme
Category: Consumer service - Agency
Thought Leader in Premium Housing in Stockholm
Country: Sweden
Organisation: Spotlight
Client: Bjurfors
Entry:
Thought Leader in Premium Housing in Stockholm
Category: Consumer service launch - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program
Category: Corporate communications - Agency
A New Flagship of Urban Culture Learns to Fly
Country: Austria
Organisation: The Skills Group
Client: MuseumsQuartier Errichtungs- und BetriebsgesmbH (MQ)
Entry:
A New Flagship of Urban Culture Learns to Fly
Category: Corporate communications - Agency
Corporate Branding as a “Social Good Company”
Country: Japan
Organisation: SUNNY SIDE UP GROUP Inc.
Client: SUNNY SIDE UP GROUP Inc.
Entry:
Corporate Branding as a “Social Good Company”
Category: Corporate communications - Inhouse
#EnergyWings
Country: Ukraine
Organisation: DTEK Grids
Entry:
#EnergyWings
Category: Corporate responsibility - Agency
Tokyo Geidai Art Fes
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Tokyo University of the Arts
Entry:
Tokyo Geidai Art Fes
Category: Corporate responsibility - Agency
Ubras: Bearing Witness to Breast Cancer
Country: China
Organisation: 达睿思国际传播咨询
Client: UBRAS
Entry:
Ubras: Bearing Witness to Breast Cancer
Category: Corporate responsibility - Inhouse
Autism in Workforce
Country: Turkey
Organisation: Eker Dairy Product
Entry:
Autism in Workforce
Category: Corporate responsibility - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program
Category: Crisis and issues management - Agency
A Story of Resilience and Resolve
Country: Nigeria
Organisation: LSF PR
Client: Chaka
Entry:
A Story of Resilience and Resolve
Category: Crisis and issues management - Agency
Unveiling 101 Fake News on EndSARS
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Centre for Crisis Communication
Entry:
Unveiling 101 Fake News on EndSARS
Category: Crisis and issues management - Inhouse
Istanbul Crisis Management
Country: Turkey
Organisation: Istanbul Metropolitan Municipality
Entry:
Istanbul Crisis ManagementCategory: Crisis communications online - Agency
Presidente: Big Data for Crisis Management
Country: Spain
Organisation: LLYC
Client: Cervecería Nacional Dominicana
Entry:
Presidente: Big Data for Crisis Management
Category: Digital and social media creativity - Agency
How Far Can We Go With 1 Unit of Energy
Country: China
Organisation: BCW
Client: Shell China
Entry:
How Far Can We Go With 1 Unit of Energy
Category: Environmental - Agency
Marine Protected Areas (MPA) Day
Country: South Africa
Organisation: Flow Communications
Client: MPA Alliance
Entry:
Marine Protected Areas (MPA) Day
Category: Event management and live communication - Agency
Gold Ribbon – 7 Marathons in 7 Days
Country: Croatia
Organisation: CTA komunikacije d.o.o.
Client: Kristijan Sindik
Entry:
Gold Ribbon – 7 Marathons in 7 Days
Category: Event management and live communication - Agency
Tokyo Geidai Art Fes
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Tokyo University of the Arts
Entry:
Tokyo Geidai Art Fes
Category: Event management and live communication - Inhouse
Turkcell Vadi
Country: Turkey
Organisation: TURKCELL
Entry:
Turkcell Vadi
Category: Financial services and investor relations - Agency
Engen Vision Forum
Country: United States of America
Organisation: JeffreyGroup
Client: Engen Capital
Entry:
Engen Vision Forum
Category: Financial services and investor relations - Inhouse
Shell HQ Move
Country: Netherlands
Organisation: Shell
Entry:
Shell HQ Move
Category: Food and beverage - Agency
B-Side Recipe
Country: Japan
Organisation: DENTSU INC.
Client: Mizkan Co., Ltd.
Entry:
B-Side Recipe
Category: Gaming and virtual reality - Inhouse
The Longest Night of Museums
Country: Czech Republic
Organisation: Wargaming Group Limited
Entry:
The Longest Night of Museums
Category: Healthcare - Agency
Wear the Pink Shirt
Country: Peru
Organisation: Orange 360 / Nodos
Client: A Life for Dakota
Entry:
Wear the Pink Shirt
Category: Healthcare - Inhouse
Be Careful! Do Not Miss Out Hepatitis C
Country: Turkey
Organisation: AbbVie
Entry:
Be Careful! Do Not Miss Out Hepatitis C
Category: Healthcare - Inhouse
Innovate for Life
Country: Ireland
Organisation: Irish Pharmaceutical Healthcare Association
Entry:
Innovate for Life
Category: Influencer relations - Agency
You Are a Gamer and You Don’t Know It
Country: Spain
Organisation: LLYC
Client: MULTIÓPTICAS
Entry:
You Are a Gamer and You Don’t Know It
Category: Influencer relations - Inhouse
The Knowledge Starlight by Weixin Pay
Country: China
Organisation: Tencent
Entry:
The Knowledge Starlight by Weixin Pay
Category: Integration of traditional and new media - Agency
Ancient Charm Shining Today, Fun for the Future
Country: China
Organisation: Yiyang Communications
Client: Bandai Namco Holdings China
Entry:
Ancient Charm Shining Today, Fun for the Future
Category: Integration of traditional and new media - Agency
BIC Gets Lit With Snoop and Martha
Country: United States of America
Organisation: MikeWorldWide
Client: BIC
Entry:
BIC Gets Lit With Snoop and Martha
Category: Integration of traditional and new media - Agency
Less Talking, Keep Walking
Country: Bulgaria
Organisation: United Partners
Client: Johnnie Walker
Entry:
Less Talking, Keep Walking
Category: Integration of traditional and new media - Inhouse
Shaping the Future
Country: Singapore
Organisation: National University of Singapore (NUS)
Entry:
Shaping the Future
Category: Internal communications - Agency
SWITCH - The Smart Working Experience
Country: Italy
Organisation: BPRESS
Client: BPRESS
Entry:
SWITCH - The Smart Working Experience
Category: Internal communications - Inhouse
Making the Right Move
Country: United Arab Emirates
Organisation: Visa
Entry:
Making the Right MoveCategory: Internal communications - Inhouse
Project EYE
Country: Saudi Arabia
Organisation: SABIC
Entry:
Project EYE
Category: Internal communications - Inhouse
SOCAR Internal Comm and Event Management
Country: Turkey
Organisation: SOCAR Türkiye
Entry:
SOCAR Internal Comm and Event Management
Category: International campaign - Agency
Less Talking, Keep Walking
Country: Bulgaria
Organisation: United Partners
Client: Johnnie Walker
Entry:
Less Talking, Keep Walking
Category: International campaign - Agency
Sports Change Makers Project
Country: Japan
Organisation: DENTSU.INC
Client: Panasonic
Entry:
Sports Change Makers Project
Category: International campaign - Inhouse
Shell HQ Move
Country: Netherlands
Organisation: Shell
Entry:
Shell HQ Move
Category: Media relations - Agency
Career Barriers of Female Leaders in Poland
Country: Poland
Organisation: CluePR
Client: internal
Entry:
Career Barriers of Female Leaders in Poland
Category: Media relations - Agency
Dove - Reverse Selfie
Country: Spain
Organisation: LLYC
Client: Dove
Entry:
Dove - Reverse Selfie
Category: Media relations - Agency
Grimbergen Abbey Microbrewery Virtual Launch
Country: United Kingdom
Organisation: Smarts
Client: Grimbergen
Entry:
Grimbergen Abbey Microbrewery Virtual Launch
Category: Media relations - Inhouse
PaRa Transformation
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Entry:
PaRa Transformation
Category: NGO campaign - Agency
1100 Kilometres for 1100 Therapies Fundraiser
Country: Croatia
Organisation: CTA komunikacije d.o.o.
Client: Parents' Association of Children with Disabilities Brački pupoljci
Entry:
1100 Kilometres for 1100 Therapies Fundraiser
Category: NGO campaign - Agency
It Matters Where You Dream of Going
Country: Romania
Organisation: SC GRF+ SRL
Client: Teach for Romania
Entry:
It Matters Where You Dream of Going
Category: PR on a low budget - Agency
38 Pesos Sale: Ever Bilena’s Anniversary 2021
Country: Philippines
Organisation: Fuentes Publicity Network Inc.
Client: Ever Bilena Cosmetic, Inc.
Entry:
38 Pesos Sale: Ever Bilena’s Anniversary 2021
Category: PR on a low budget - Agency
It Matters Where You Dream of Going
Country: Romania
Organisation: SC GRF+ SRL
Client: Teach for Romania
Entry:
It Matters Where You Dream of Going
Category: PR on a low budget - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program
Category: Public affairs - Agency
Saving the Hospitality Sector
Country: United Kingdom
Organisation: FleishmanHillard UK
Client: UKHospitality
Entry:
Saving the Hospitality Sector
Category: Public affairs - Agency
Tokyo Geidai Art Fes
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Tokyo University of the Arts
Entry:
Tokyo Geidai Art Fes
Category: Public affairs - Agency
Voiceless Voices of Infertility Changed Public Law
Country: Japan
Organisation: OZMA Inc.
Client: Fine
Entry:
Voiceless Voices of Infertility Changed Public Law
Category: Public affairs - Inhouse
Increase Legal Limit - Meal Benefits for Employees
Country: Poland
Organisation: Federation of Polish Entrepreneurs, GNESIS PR
Entry:
Increase Legal Limit - Meal Benefits for Employees
Category: Publications - Agency
Girls Can Achieve Anything
Country: Poland
Organisation: Clue PR
Client: LEGO Group
Entry:
Girls Can Achieve Anything
Category: Publications - Inhouse
Impact for the Future
Country: Singapore
Organisation: National University of Singapore (NUS)
Entry:
Impact for the Future
Category: Publications - Inhouse
The Visionary, the Philanthropist
Country: Philippines
Organisation: Megaworld Foundation, Inc.
Entry:
The Visionary, the Philanthropist
Category: Public sector - Agency
Online City Office
Country: Japan
Organisation: OZMA Inc.
Client: Saku City
Entry:
Online City Office
Category: Public sector - Agency
#YesWeAll Can Tackle Gender Inequality
Country: Finland
Organisation: Ellun Kanat
Client: The Finnish Ministry of Justice
Entry:
#YesWeAll Can Tackle Gender Inequality
Category: Reputation and brand management - Agency
Ellinikon Experience Park, New Way of Urban Living
Country: Greece
Organisation: V+O GREECE
Client: Lamda Development
Entry:
Ellinikon Experience Park, New Way of Urban Living
Category: Reputation and brand management - Agency
Tokyo Geidai Art Fes
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Client: Tokyo University of the Arts
Entry:
Tokyo Geidai Art Fes
Category: Reputation and brand management - Agency
Year One
Country: China
Organisation: Hill+Knowlton Strategies
Client: Genesis Motor China
Entry:
Year One
Category: Reputation and brand management - Inhouse
Weixin Promotes Digital Inclusion of Older Adults
Country: China
Organisation: Tencent
Entry:
Weixin Promotes Digital Inclusion of Older Adults
Category: Social media - Agency
Green Tomorrow With POSCO
Country: South Korea
Organisation: KPR
Client: POSCO
Entry:
Green Tomorrow With POSCO
Category: Social media - Agency
Telekom: Digitalize Your Class!
Country: Hungary
Organisation: Uniomedia Communications
Client: Magyar Telekom
Entry:
Telekom: Digitalize Your Class!
Category: Social media - Inhouse
Innovate for Vaccines
Country: Ireland
Organisation: Irish Pharmaceutical Healthcare Association
Entry:
Innovate for Vaccines
Category: Sponsorship - Agency
The Official Football Pizza of Coca-Cola in Sweden
Country: Sweden
Organisation: Spotlight, Isobar, MKTG
Client: Coca-Cola in Sweden
Entry:
The Official Football Pizza of Coca-Cola in Sweden
Category: Sponsorship - Inhouse
Turkcell Vadi
Country: Turkey
Organisation: TURKCELL
Entry:
Turkcell Vadi
Category: Sport - Agency
Vans Inspires Sportsmanship Among Chinese Youth
Country: China
Organisation: pH7 Communications
Client: Vans
Entry:
Vans Inspires Sportsmanship Among Chinese Youth
Category: Sport - Inhouse
PaRa Transformation
Country: Japan
Organisation: PR Consulting Dentsu Inc.
Entry:
PaRa Transformation
Category: Technology - Agency
Mapping Evil: A New Path to Lead Generation
Country: Australia
Organisation: The Phillips Group
Client: Esri Australia
Entry:
Mapping Evil: A New Path to Lead Generation
Category: Technology - Inhouse
Introducing 5G - Technology to Shape Our Future
Country: Croatia
Organisation: Hrvatski Telekom
Entry:
Introducing 5G - Technology to Shape Our Future
Category: Technology - Inhouse
One for All Love Meal Program
Country: China
Organisation: Tencent
Entry:
One for All Love Meal Program
Category: Travel and tourism - Agency
Universal Beijing Resort Grand Opening
Country: China
Organisation: Kiwi Comunications
Client: Universal Beijing Resort
Entry:
Universal Beijing Resort Grand Opening
Winners 2021

Special prize: Grand Prix
Category: Influencer relations - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment

Special prize: Global Contribution Award
Category: Environmental - Agency
BASF Start-Up Science
Country: Serbia
Organisation: Press Office
Client: BASF
Entry:
BASF Start-Up Science
Category: Arts and entertainment - Agency
Esterházy Creative History Competition
Country: Hungary
Organisation: Uniomedia Communications
Client: Esterházy Hungary Foundation
Entry:
Esterházy Creative History Competition
Category: Arts and entertainment - Inhouse
Animal Balloon World
Country: Turkey
Organisation: Metropol Istanbul
Entry:
Animal Balloon World
Category: Arts and entertainment - Inhouse
First Collection in Poland Inspired by Tv Series
Country: Poland
Organisation: CANAL+ POLSKA
Entry:
First Collection in Poland Inspired by Tv Series
Category: Business-to-business - Inhouse
MVP Bossing: Stories of Rediscovery & Reinvention
Country: Philippines
Organisation: PLDT Inc.
Entry:
MVP Bossing: Stories of Rediscovery & Reinvention
Category: Communication research - Agency
Snakes Project
Country: Spain
Organisation: Torres y Carrera
Client: TYC
Entry:
Snakes Project
Category: Communication research - Agency
Women Shaming in Poland
Country: Poland
Organisation: CluePR
Client: research conducted for the development of business or communication strategies
Entry:
Women Shaming in Poland
Category: Communication research - Inhouse
Future Leaders
Country: Spain
Organisation: LLYC
Entry:
Future Leaders
Category: Community engagement - Agency
Avon Campaign Against Domestic Violence
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Avon
Entry:
Avon Campaign Against Domestic Violence
Category: Community engagement - Inhouse
Free COVID-19 Rapid Response Manual Supports SMEs
Country: Japan
Organisation: Inoue Public Relations, Inc.
Entry:
Free COVID-19 Rapid Response Manual Supports SMEs
Category: Community relations - Agency
Future Loading Initiative, by Coca-Cola Hellas
Country: Greece
Organisation: V+O GREECE
Client: Coca-Cola Hellas
Entry:
Future Loading Initiative, by Coca-Cola Hellas
Category: Community relations - Inhouse
NESCAFÉ PLAN: Sustainability for Coffee Farmers
Country: Philippines
Organisation: Nestlé Philippines
Entry:
NESCAFÉ PLAN: Sustainability for Coffee Farmers
Category: Community relations - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Consumer product launch - Agency
Barbie «You Can Be Anything» With Anna Kikina
Country: Russia
Organisation: Orta Communications
Client: Mattel
Entry:
Barbie «You Can Be Anything» With Anna Kikina
Category: Consumer product launch - Agency
Launch of Hello Glow on an All-Digital PR Campaign
Country: Philippines
Organisation: Fuentes Publicity Network Inc.
Client: Ever Bilena Cosmetics Inc.
Entry:
Launch of Hello Glow on an All-Digital PR Campaign
Category: Consumer product launch - Agency
The Last of Us Part II Launch Campaign
Country: Romania
Organisation: SmartPoint PR
Client: PlayStation Romania
Entry:
The Last of Us Part II Launch CampaignCategory: Consumer product launch - Inhouse
AI-Based Emotion Recognition for Autistic Children
Country: Turkey
Organisation: TURKCELL
Entry:
AI-Based Emotion Recognition for Autistic Children
Category: Consumer product PR - Agency
Growing a Sustainable Future for Fashion
Country: United Kingdom
Organisation: Smarts
Client: Zalando
Entry:
Growing a Sustainable Future for Fashion
Category: Consumer product PR - Agency
Romanian Hygge
Country: Romania
Organisation: MSL The Practice
Client: Storia.ro
Entry:
Romanian Hygge
Category: Consumer product PR - Inhouse
WeChat: The Sunrise Chasers on New Year’s Day
Country: China
Organisation: Tencent
Entry:
WeChat: The Sunrise Chasers on New Year’s Day
Category: Consumer service - Agency
Digital Lottery
Country: Hungary
Organisation: Lounge Group
Client: Szerencsejáték Zrt.
Entry:
Digital Lottery
Category: Consumer service - Inhouse
Customer Service Excellence Programme
Country: Qatar
Organisation: Public Works Authority 'Ashghal'
Entry:
Customer Service Excellence Programme
Category: Consumer service launch - Agency
Audible, The New Way to Read and Get Informed
Country: Spain
Organisation: MARCO
Client: Audible ES
Entry:
Audible, The New Way to Read and Get Informed
Category: Consumer service launch - Agency
The CoronaMelder App: Building on Trust
Country: Netherlands
Organisation: HvdM PR
Client: Ministry of Health, Welfare and Sport
Entry:
The CoronaMelder App: Building on Trust
Category: Corporate communications - Agency
Barbie «You Can Be Anything» With Anna Kikina
Country: Russia
Organisation: Orta Communications
Client: Mattel
Entry:
Barbie «You Can Be Anything» With Anna Kikina
Category: Corporate communications - Inhouse
The Work of Light
Country: Ukraine
Organisation: DTEK Grids
Entry:
The Work of Light
Category: Corporate communications - Inhouse
We Return Fighting: A Strategic Awareness Campaign
Country: United States of America
Organisation: National Museum of African American History and Culture
Entry:
We Return Fighting: A Strategic Awareness Campaign
Category: Corporate responsibility - Agency
Avon Campaign Against Domestic Violence
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Avon
Entry:
Avon Campaign Against Domestic Violence
Category: Corporate responsibility - Agency
Donate Your Time for Underprivileged Students
Country: China
Organisation: BCW China
Client: LinkedIn
Entry:
Donate Your Time for Underprivileged Students
Category: Corporate responsibility - Inhouse
I Am Happy and Safe With Gaziosmanpasa Design Mask
Country: Turkey
Organisation: Gazıosmanpaşa Municipality
Entry:
I Am Happy and Safe With Gaziosmanpasa Design MaskCategory: Corporate responsibility - Inhouse
ISTime for Solidarity
Country: Turkey
Organisation: Istanbul Metropolitan Municipality
Entry:
ISTime for Solidarity
Category: Country, region and city - Agency
Our Cities,like Our Homes,are Beautiful When Clean
Country: Turkey
Organisation: sobraz
Client: Unilever - CİF
Entry:
Our Cities,like Our Homes,are Beautiful When Clean
Category: Country, region and city - Agency
When You Drive Safely, You Arrive Safely
Country: Croatia
Organisation: Abeceda
Client: Ministry of the Interior of the Republic of Croatia
Entry:
When You Drive Safely, You Arrive Safely
Category: Country, region and city - Inhouse
Digital Nornickel
Country: Russia
Organisation: Nornickel
Entry:
Digital Nornickel
Category: Country, region and city - Inhouse
Iraq - A Place Where Leaders Are Made
Country: United Kingdom
Organisation: Jasper Alliance London
Client: Iraq
Entry:
Iraq - A Place Where Leaders Are Made
Category: Crisis and issues management - Agency
The Slum That Beat Covid
Country: India
Organisation: Weber Shandwick
Client: Bill and Melinda Gates Foundation
Entry:
The Slum That Beat Covid
Category: Crisis and issues management - Inhouse
Communicating a Cyber-Attack on a Media Company
Country: Germany
Organisation: FUNKE Mediengruppe
Entry:
Communicating a Cyber-Attack on a Media Company
Category: Crisis communications online - Agency
The Slum That Beat Covid
Country: India
Organisation: Weber Shandwick
Client: Bill and Melinda Gates Foundation
Entry:
The Slum That Beat Covid
Category: Crisis communications online - Inhouse
MakatiMed COVID-19 Information Program
Country: Philippines
Organisation: Makati Medical Center
Entry:
MakatiMed COVID-19 Information Program
Category: Digital and social media creativity - Agency
Enrollment During the Pandemic
Country: Hungary
Organisation: FERLING Kft.
Client: University of Pécs
Entry:
Enrollment During the Pandemic
Category: Digital and social media creativity - Inhouse
#DIGITALNATIVE: 2020 Admission Campaign
Country: Russia
Organisation: ITMO University
Entry:
#DIGITALNATIVE: 2020 Admission Campaign
Category: Digital and social media creativity - Inhouse
Let’s Digitize Granny!
Country: Hungary
Organisation: Magyar Telekom
Entry:
Let’s Digitize Granny!
Category: Digital and social media creativity - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Environmental - Agency
The Last Straw
Country: Spain
Organisation: LLYC
Client: McDonald’s
Entry:
The Last Straw
Category: Environmental - Inhouse
A1 Act Green
Country: Croatia
Organisation: A1 Hrvatska
Entry:
A1 Act GreenCategory: Event management and live communication - Agency
Era of the New Heroes. Russia at the Cybathlon
Country: Russia
Organisation: PromoAge Communication Agency
Client: the Union of Developers and Suppliers of Technical Means of Rehabilitation called "Cybathletics"
Entry:
Era of the New Heroes. Russia at the Cybathlon
Category: Event management and live communication - Agency
Onassis Foundation, Acropolis New Lighting Project
Country: Greece
Organisation: V+O GREECE
Client: Alexander S. Onassis Foundation
Entry:
Onassis Foundation, Acropolis New Lighting Project
Category: Event management and live communication - Inhouse
MOKONOMIKA: The Largest Remote Lesson in Lithuania
Country: Lithuania
Organisation: Swedbank in Lithuania
Entry:
MOKONOMIKA: The Largest Remote Lesson in Lithuania
Category: Event management and live communication - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Event management and live communication - Inhouse
Turkcell "Digital Spring Project"
Country: Turkey
Organisation: TURKCELL
Entry:
Turkcell "Digital Spring Project"
Category: Financial services and investor relations - Agency
Song of Hope
Country: South Africa
Organisation: Atmosphere Communications
Client: Capitec Bank
Entry:
Song of Hope
Category: Food and beverage - Agency
Hoping for a Better Future
Country: Hungary
Organisation: Uniomedia Communications
Client: HEINEKEN Hungary
Entry:
Hoping for a Better Future
Category: Gaming and virtual reality - Agency
Gillette: The Best Man Is You
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Gillette
Entry:
Gillette: The Best Man Is You
Category: Healthcare - Agency
Against the Silent Killer of Men: Wear a Blue Tie!
Country: Turkey
Organisation: OptimumBrand
Client: Astellas
Entry:
Against the Silent Killer of Men: Wear a Blue Tie!
Category: Healthcare - Agency
Story Tellers
Country: Peru
Organisation: Orange 360
Client: ONE LIFE FOR DAKOTA
Entry:
Story Tellers
Category: Healthcare - Inhouse
Covid-19 Vaccination Operation- Maccabi Healthcare
Country: Israel
Organisation: Maccabi healthcare services
Entry:
Covid-19 Vaccination Operation- Maccabi Healthcare
Category: Influencer relations - Agency
Be Real!
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: The Consumer Rights Protection Center of Latvia
Entry:
Be Real!
Category: Integration of traditional and new media - Agency
Be Real!
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: The Consumer Rights Protection Center of Latvia
Entry:
Be Real!
Category: Integration of traditional and new media - Agency
#Let’s Connect Santaro
Country: Japan
Organisation: dentsu.inc
Client: kddi
Entry:
#Let’s Connect Santaro
Category: Integration of traditional and new media - Agency
PARKER. A Premium Gift for One's Nearest & Dearest
Country: Russia
Organisation: Pro-Vision Communications
Client: PARKER
Entry:
PARKER. A Premium Gift for One's Nearest & Dearest
Category: Integration of traditional and new media - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Internal communications - Agency
Avon Campaign Against Domestic Violence
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Avon
Entry:
Avon Campaign Against Domestic Violence
Category: Internal communications - Inhouse
Digital Nornickel
Country: Russia
Organisation: Nornickel
Entry:
Digital Nornickel
Category: International campaign - Agency
AnyDesk – Building a Global Powerhouse
Country: Czech Republic
Organisation: Ewing s. r. o.
Client: AnyDesk
Entry:
AnyDesk – Building a Global Powerhouse
Category: International campaign - Inhouse
Beethoven on Tour With Deutsche Post DHL Group
Country: Germany
Organisation: Deutsche Post DHL Group
Entry:
Beethoven on Tour With Deutsche Post DHL Group
Category: Media relations - Agency
The CoronaMelder App: Building on Trust
Country: Netherlands
Organisation: HvdM PR
Client: Ministry of Health, Welfare and Sport
Entry:
The CoronaMelder App: Building on Trust
Category: Media relations - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: NGO campaign - Agency
Avon Campaign Against Domestic Violence
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Avon
Entry:
Avon Campaign Against Domestic Violence
Category: NGO campaign - Inhouse
Digital Physical Education
Country: Ukraine
Organisation: Rinat Akhmetov Foundation
Entry:
Digital Physical Education
Category: PR on a low budget - Agency
Barbie «You Can Be Anything» With Anna Kikina
Country: Russia
Organisation: Orta Communications
Client: Mattel
Entry:
Barbie «You Can Be Anything» With Anna Kikina
Category: Public affairs - Agency
Introducing Digital Nomad Visa Program in Croatia
Country: Croatia
Organisation: Vajt d.o.o.
Client: Jan de Jong
Entry:
Introducing Digital Nomad Visa Program in Croatia
Category: Publications - Agency
Barbie «You Can Be Anything» With Anna Kikina
Country: Russia
Organisation: Orta Communications
Client: Mattel
Entry:
Barbie «You Can Be Anything» With Anna Kikina
Category: Public sector - Agency
Recording Your Choice in the New Donor Register
Country: Netherlands
Organisation: HvdM
Client: Donor Register
Entry:
Recording Your Choice in the New Donor Register
Category: Public sector - Inhouse
Come Away With Me!
Country: Italy
Organisation: ACI - Automobile Club d'Italia
Entry:
Come Away With Me!
Category: Public sector - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Reputation and brand management - Agency
COVID in the Air
Country: Hungary
Organisation: Lounge Group
Client: Budapest Airport Zrt.
Entry:
COVID in the Air
Category: Reputation and brand management - Agency
See the Music: FLCO's Brand Renewal
Country: Hungary
Organisation: FleishmanHillard Café
Client: Franz Liszt Chamber Orchestra
Entry:
See the Music: FLCO's Brand Renewal
Category: Reputation and brand management - Agency
The Last Straw
Country: Spain
Organisation: LLYC
Client: McDonald’s
Entry:
The Last Straw
Category: Reputation and brand management - Inhouse
The Work of Light
Country: Ukraine
Organisation: DTEK Grids
Entry:
The Work of Light
Category: Social media - Agency
Be Real!
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: The Consumer Rights Protection Center of Latvia
Entry:
Be Real!
Category: Social media - Inhouse
Covid-19 Vaccination Campaign Thru Social Media
Country: Indonesia
Organisation: Telkom Indonesia
Entry:
Covid-19 Vaccination Campaign Thru Social Media
Category: Social media - Inhouse
#DIGITALNATIVE: 2020 Admission Campaign
Country: Russia
Organisation: ITMO University
Entry:
#DIGITALNATIVE: 2020 Admission Campaign
Category: Social media - Inhouse
Te Wā Tuku Reo Māori - The Māori Language Moment
Country: New Zealand
Organisation: Te Taura Whiri i te Reo Māori
Entry:
Te Wā Tuku Reo Māori - The Māori Language Moment
Category: Sponsorship - Agency
Barbie «You Can Be Anything» With Anna Kikina
Country: Russia
Organisation: Orta Communications
Client: Mattel
Entry:
Barbie «You Can Be Anything» With Anna Kikina
Category: Sponsorship - Inhouse
Beethoven on Tour With Deutsche Post DHL Group
Country: Germany
Organisation: Deutsche Post DHL Group
Entry:
Beethoven on Tour With Deutsche Post DHL Group
Category: Sponsorship - Inhouse
Turkcell Women’s Football League Sponsorship
Country: Turkey
Organisation: TURKCELL
Entry:
Turkcell Women’s Football League Sponsorship
Category: Sport - Agency
Gamers Without Borders
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: Saudi Arabian Federation for Electronic and Intellectual Sports (SAFEIS)
Entry:
Gamers Without Borders
Category: Sport - Inhouse
Digital Physical Education
Country: Ukraine
Organisation: Rinat Akhmetov Foundation
Entry:
Digital Physical Education
Category: Technology - Agency
Telekom –#DigitalHealth for Senior Relatives!
Country: Hungary
Organisation: Uniomedia Communications
Client: Magyar Telekom (Hungarian Telekom)
Entry:
Telekom –#DigitalHealth for Senior Relatives!
Category: Technology - Inhouse
Digital Nornickel
Country: Russia
Organisation: Nornickel
Entry:
Digital Nornickel
Category: Travel and tourism - Agency
The Lost Treasure
Country: China
Organisation: Ruder Finn
Client: Singapore Tourism Board
Entry:
The Lost Treasure
Category: Travel and tourism - Agency
The Road of Flavours Cultural Campaign
Country: Armenia
Organisation: SPRING PR-Company
Client: Yeremyan Projects
Entry:
The Road of Flavours Cultural Campaign
Category: Travel and tourism - Inhouse
Beethoven on Tour With Deutsche Post DHL Group
Country: Germany
Organisation: Deutsche Post DHL Group
Entry:
Beethoven on Tour With Deutsche Post DHL Group
Winners 2020
Special prize: Grand Prix
Category: Corporate responsibility - Agency
The Last Older Person to Die in Loneliness
Country: Spain
Organisation: LLYC
Client: BBK FOUNDATION
Entry:
The Last Older Person to Die in Loneliness

Special prize: Global Contribution Award
Category: NGO campaign - Agency
Soaps With Dots
Country: Croatia
Organisation: Apriori World
Client: The Zagred Association of the Blind
Entry:
Soaps With Dots
Category: Arts and entertainment - Agency
teamLab Borderless
Country: Japan
Organisation: SUNNY SIDE UP GROUP, INC.
Client: Mori Building Co., Ltd., teamLab Inc.
Entry:
teamLab BorderlessCategory: Arts and entertainment - Agency
The Giving Tree
Country: Romania
Organisation: Graffiti PR
Client: UniCredit Bank
Entry:
The Giving Tree
Category: Arts and entertainment - Inhouse
Theatre Olympics 2019 in Russia
Country: Russia
Organisation: The Directorate of the Saint Petersburg International Cultural Forum
Entry:
Theatre Olympics 2019 in Russia
Category: Business-to-business - Agency
The World's First AI Whisky
Country: United Kingdom
Organisation: Current Global
Client: Microsoft Europe
Entry:
The World's First AI Whisky
Category: Business-to-business - Inhouse
AR/VR to Promote STEM
Country: Russia
Organisation: LUKOIL
Entry:
AR/VR to Promote STEM
Category: Business-to-business - Inhouse
Gautrain and Airport Craft Brewers Partnership
Country: South Africa
Organisation: Bombela Concession Company
Entry:
Gautrain and Airport Craft Brewers Partnership
Category: Communication research - Agency
Online Gift Shopping, With No Unpleasant Surprises
Country: Netherlands
Organisation: HvdM
Client: Dutch Customs
Entry:
Online Gift Shopping, With No Unpleasant Surprises
Category: Community engagement - Agency
Fund #SPASIME (#SAVEME)
Country: Croatia
Organisation: Media Val d.o.o.
Client: #SPASIME initiative and #SPASIME Fund
Entry:
Fund #SPASIME (#SAVEME)
Category: Community engagement - Agency
The Case of Kristīne Misāne
Country: Latvia
Organisation: Public relations agency Repute
Client: Kristīne Misāne (private person)
Entry:
The Case of Kristīne Misāne
Category: Community engagement - Inhouse
Shell: Safer Roads in India
Country: Netherlands
Organisation: Shell
Entry:
Shell: Safer Roads in India
Category: Community relations - Agency
The Last Older Person to Die in Loneliness
Country: Spain
Organisation: LLYC
Client: BBK FOUNDATION
Entry:
The Last Older Person to Die in Loneliness
Category: Community relations - Inhouse
Scientific Vocations
Country: Argentina
Organisation: Pan American Energy
Entry:
Scientific Vocations
Category: Community relations - Inhouse
World Without Waste - Zero Waste Tisza
Country: Hungary
Organisation: Coca-Cola HBC Hungary
Entry:
World Without Waste - Zero Waste Tisza
Category: Consumer product launch - Agency
Tuna Scope
Country: Japan
Organisation: Dentsu Inc.
Client: Sojitz Corporation
Entry:
Tuna Scope
Category: Consumer product PR - Agency
Ziploc "Freezer Meals"
Country: Japan
Organisation: BILCOM, Inc.
Client: Asahi Kasei Home Products Corporation.
Entry:
Ziploc "Freezer Meals"
Category: Consumer product PR - Inhouse
Samsung Newsroom - The New Media Reality in Russia
Country: Russia
Organisation: Samsung Electronics Russia
Entry:
Samsung Newsroom - The New Media Reality in Russia
Category: Consumer service - Agency
Viber and WWF: Saving Siberian Tiger
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Viber and WWF
Entry:
Viber and WWF: Saving Siberian Tiger
Category: Consumer service launch - Agency
Emergency Centre for National Security
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigeria Communication Commission
Entry:
Emergency Centre for National Security
Category: Consumer service launch - Inhouse
Hala - Ehail Service by RTA and Careem
Country: United Arab Emirates
Organisation: Roads and Transport Authority
Entry:
Hala - Ehail Service by RTA and Careem
Category: Corporate communications - Agency
“Save Lions” Project by Seibu Lions
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Seibu Lions Inc.
Entry:
“Save Lions” Project by Seibu Lions
Category: Corporate communications - Inhouse
Samsung Newsroom - The New Media Reality in Russia
Country: Russia
Organisation: Samsung Electronics Russia
Entry:
Samsung Newsroom - The New Media Reality in Russia
Category: Corporate responsibility - Agency
“Save Lions” Project by Seibu Lions
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Seibu Lions Inc.
Entry:
“Save Lions” Project by Seibu Lions
Category: Corporate responsibility - Inhouse
The City Born From the Sea
Country: Spain
Organisation: Grupo Nueva Pescanova
Entry:
The City Born From the Sea
Category: Country, region and city - Agency
Nornickel. We Are Here for You
Country: Russia
Organisation: Orta Communications
Client: Nornickel
Entry:
Nornickel. We Are Here for You
Category: Country, region and city - Inhouse
SputnikPro International Education Project
Country: Russia
Organisation: Sputnik International Information Agency
Entry:
SputnikPro International Education Project
Category: Crisis and issues management - Agency
NAF Women of War
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigerian Air Force (NAF)
Entry:
NAF Women of War
Category: Crisis and issues management - Inhouse
We Will Succeed Together
Country: Turkey
Organisation: Istanbul Metropolitan Municipality
Entry:
We Will Succeed Together
Category: Digital and social media creativity - Agency
Viber and WWF: Saving Siberian Tiger
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Viber and WWF
Entry:
Viber and WWF: Saving Siberian Tiger
Category: Digital and social media creativity - Inhouse
Samsung Newsroom - The New Media Reality in Russia
Country: Russia
Organisation: Samsung Electronics Russia
Entry:
Samsung Newsroom - The New Media Reality in Russia
Category: Environmental - Agency
Viber and WWF: Saving Siberian Tiger
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Viber and WWF
Entry:
Viber and WWF: Saving Siberian Tiger
Category: Environmental - Inhouse
World Without Waste - Zero Waste Tisza
Country: Hungary
Organisation: Coca-Cola HBC Hungary
Entry:
World Without Waste - Zero Waste Tisza
Category: Event management and live communication - Agency
Pharmathen, Leading Pharmaceutical Research
Country: Greece
Organisation: V+O GREECE
Client: PHARMATHEN
Entry:
Pharmathen, Leading Pharmaceutical Research
Category: Event management and live communication - Agency
The Flame Relay of the Winter Universiade 2019
Country: Russia
Organisation: R.I.M. Communications Agency
Client: Directorate Krasnoyarsk 2019
Entry:
The Flame Relay of the Winter Universiade 2019Category: Event management and live communication - Inhouse
Al Ain City Municipality National Day Celebrations
Country: United Arab Emirates
Organisation: Al Ain City Municipality
Entry:
Al Ain City Municipality National Day Celebrations
Category: Event management and live communication - Inhouse
Gatve Dance on the Runway of Riga Airport
Country: Latvia
Organisation: SJSC “RIGA” International Airport
Entry:
Gatve Dance on the Runway of Riga Airport
Category: Financial services and investor relations - Agency
TransferGo: The Euro Generation
Country: Poland
Organisation: Hill+Knowlton Strategies
Client: TransferGo
Entry:
TransferGo: The Euro Generation
Category: Financial services and investor relations - Agency
Your Phone Is Not Your Friend - When You Drive
Country: Hungary
Organisation: Uniomedia Group
Client: Aegon Magyarország Zrt.
Entry:
Your Phone Is Not Your Friend - When You Drive
Category: Food and beverage - Agency
An Anniversary of Hungary’s Beer Heritage
Country: Hungary
Organisation: Noguchi & Peters Kft.
Client: Dreher Breweries
Entry:
An Anniversary of Hungary’s Beer Heritage
Category: Food and beverage - Agency
Nikkei Blend
Country: Japan
Organisation: Dentsu Inc.
Client: Nikkei Inc.
Entry:
Nikkei Blend
Category: Gaming and virtual reality - Inhouse
AR/VR to Promote STEM
Country: Russia
Organisation: LUKOIL
Entry:
AR/VR to Promote STEM
Category: Healthcare - Agency
Multiópticas, Screen Pollution
Country: Spain
Organisation: LLYC
Client: Multiópticas
Entry:
Multiópticas, Screen Pollution
Category: Influencer relations - Agency
Nornickel. We Are Here for You
Country: Russia
Organisation: Orta Communications
Client: Nornickel
Entry:
Nornickel. We Are Here for You
Category: Influencer relations - Agency
The Tasty SPF (Solar Protection Food)
Country: Peru
Organisation: Orange 360
Client: Liga Contra el Cáncer Perú
Entry:
The Tasty SPF (Solar Protection Food)
Category: Influencer relations - Inhouse
Samsung Newsroom - The New Media Reality in Russia
Country: Russia
Organisation: Samsung Electronics Russia
Entry:
Samsung Newsroom - The New Media Reality in Russia
Category: Integration of traditional and new media - Agency
Komoda, Life Without Drive
Country: Spain
Organisation: TORRES Y CARRERA
Client: TORRES Y CARRERA
Entry:
Komoda, Life Without Drive
Category: Integration of traditional and new media - Agency
The Last Older Person to Die in Loneliness
Country: Spain
Organisation: LLYC
Client: BBK FOUNDATION
Entry:
The Last Older Person to Die in Loneliness
Category: Integration of traditional and new media - Inhouse
#NUSBeyond
Country: Singapore
Organisation: NUS
Entry:
#NUSBeyond
Category: Internal communications - Agency
Nornickel. We Are Here for You
Country: Russia
Organisation: Orta Communications
Client: Nornickel
Entry:
Nornickel. We Are Here for You
Category: Internal communications - Inhouse
In.SITE Köln (Cologne Intranet)
Country: Germany
Organisation: INEOS in Köln
Entry:
In.SITE Köln (Cologne Intranet)
Category: International campaign - Agency
Fight Fire With Fire
Country: United Kingdom
Organisation: DeVries Global
Client: Zippo
Entry:
Fight Fire With Fire
Category: Media relations - Agency
Viber and WWF: Saving Siberian Tiger
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Viber and WWF
Entry:
Viber and WWF: Saving Siberian Tiger
Category: Media relations - Inhouse
AR/VR to Promote STEM
Country: Russia
Organisation: LUKOIL
Entry:
AR/VR to Promote STEM
Category: NGO campaign - Agency
I’m All Ears
Country: South Korea
Organisation: KPR
Client: Life Insurance Philanthropy Foundation (LIPF)
Entry:
I’m All Ears
Category: NGO campaign - Agency
This Truly Matters
Country: Croatia
Organisation: CTA komunikacije
Client: Buds of Brač - Association of Parents of Children with Disabilities
Entry:
This Truly Matters
Category: NGO campaign - Inhouse
Working Together for Mother-And-Child Health Care
Country: Argentina
Organisation: FUNDACIÓN MUNDO SANO
Entry:
Working Together for Mother-And-Child Health Care
Category: PR on a low budget - Agency
Keep Distance.... Keep Dreaming....
Country: Serbia
Organisation: Blumen Group Ltd
Client: Blumen group Ltd
Entry:
Keep Distance.... Keep Dreaming....
Category: PR on a low budget - Agency
Open to Diversity – Closed to Exclusion
Country: Germany
Organisation: navos - Public Dialogue Consultants GmbH
Client: Open to Diversity
Entry:
Open to Diversity – Closed to Exclusion
Category: PR on a low budget - Inhouse
Recycle It All With TerraCycle's Zero Waste Box
Country: United States of America
Organisation: TerraCycle
Entry:
Recycle It All With TerraCycle's Zero Waste Box
Category: Public affairs - Agency
Curtailing Smuggling of Foreign Rice Into Nigeria
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigerian Customs Service NCS
Entry:
Curtailing Smuggling of Foreign Rice Into Nigeria
Category: Public affairs - Agency
Public Affairs Plan for Athens Collectible Bottle
Country: Greece
Organisation: V+O GREECE
Client: COCA-COLA GREECE
Entry:
Public Affairs Plan for Athens Collectible Bottle
Category: Publications - Agency
Online Gift Shopping, With No Unpleasant Surprises
Country: Netherlands
Organisation: HvdM
Client: Dutch Customs
Entry:
Online Gift Shopping, With No Unpleasant Surprises
Category: Publications - Inhouse
AR You Ready for HEY!
Country: Singapore
Organisation: NTU Singapore
Entry:
AR You Ready for HEY!
Category: Publications - Inhouse
Seneca College PR 'Dialogues' Magazine
Country: Canada
Organisation: Seneca College
Entry:
Seneca College PR 'Dialogues' Magazine
Category: Public sector - Agency
All-Russian Population Census-2020
Country: Russia
Organisation: CROS, CROS.Marketing
Client: Federal State Statistic Service (Rosstat)
Entry:
All-Russian Population Census-2020
Category: Public sector - Agency
“Family Territory” Reality Show
Country: Russia
Organisation: PromoAge Communication Agency
Client: The Russian Children In Need Fund
Entry:
“Family Territory” Reality Show
Category: Public sector - Agency
World Humanitarian Day 2019
Country: United States of America
Organisation: Hill+Knowlton Strategies
Client: United Nations
Entry:
World Humanitarian Day 2019
Category: Reputation and brand management - Agency
Multiópticas, Screen Pollution
Country: Spain
Organisation: LLYC
Client: Multiópticas
Entry:
Multiópticas, Screen Pollution
Category: Reputation and brand management - Inhouse
Pan American Energy at a Glance
Country: Argentina
Organisation: Pan American Energy
Entry:
Pan American Energy at a Glance
Category: Social media - Agency
BASF's Stay at Home Chemistry Campaign
Country: Serbia
Organisation: Press Office
Client: BASF South Central Europe
Entry:
BASF's Stay at Home Chemistry Campaign
Category: Social media - Inhouse
Recharge Yourself!
Country: Germany
Organisation: BASF SE
Entry:
Recharge Yourself!
Category: Sponsorship - Agency
Cartoon Network Africa’s CN Soccer Superfan
Country: South Africa
Organisation: BCW Africa
Client: WarnerMedia
Entry:
Cartoon Network Africa’s CN Soccer Superfan
Category: Sponsorship - Agency
The Giving Tree
Country: Romania
Organisation: Graffiti PR
Client: UniCredit Bank
Entry:
The Giving Tree
Category: Sponsorship - Inhouse
AR/VR to Promote STEM
Country: Russia
Organisation: LUKOIL
Entry:
AR/VR to Promote STEM
Category: Sport - Agency
“Save Lions” Project by Seibu Lions
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Seibu Lions Inc.
Entry:
“Save Lions” Project by Seibu Lions
Category: Sport - Inhouse
Esports: From Subculture to Mainstream!
Country: Russia
Organisation: ESforce Holding
Entry:
Esports: From Subculture to Mainstream!
Category: Technology - Agency
Viber and WWF: Saving Siberian Tiger
Country: Russia
Organisation: FleishmanHillard Vanguard
Client: Viber and WWF
Entry:
Viber and WWF: Saving Siberian Tiger
Category: Technology - Inhouse
Samsung Newsroom - The New Media Reality in Russia
Country: Russia
Organisation: Samsung Electronics Russia
Entry:
Samsung Newsroom - The New Media Reality in Russia
Category: Travel and tourism - Agency
Spectrum of the Seas Inaugural
Country: China
Organisation: KIWI Communications
Client: Royal Caribbean International
Entry:
Spectrum of the Seas Inaugural
Category: Travel and tourism - Agency
STB Encounter the Unexpected IMC Campaign
Country: China
Organisation: Ruder Finn PR Shanghai Branch
Client: Singapore Tourism Board
Entry:
STB Encounter the Unexpected IMC Campaign
Winners 2019

Special prize: Grand Prix
Category: Arts and entertainment - Agency
Kobayashi City Department of SimCity BuildIt
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Electronic Arts K.K.
Entry:
Kobayashi City Department of SimCity BuildIt

Special prize: Global Contribution Award
Category: Digital and social media creativity - Inhouse
No Barriers Tango
Country: Turkey
Organisation: TURKCELL
Entry:
No Barriers Tango

Special prize: Global Creativity Award
Category: Travel and tourism - Agency
Riga Airport Symphony
Country: Latvia
Organisation: TBWA Latvija
Client: Riga International Airport
Entry:
Riga Airport Symphony
Category: Arts and entertainment - Inhouse
African Legends' Night
Country: Ghana
Organisation: Global Media Alliance
Entry:
African Legends' Night
Category: Arts and entertainment - Inhouse
SM Little Stars 2018
Country: Philippines
Organisation: SM Supermalls
Entry:
SM Little Stars 2018
Category: Business-to-business - Agency
Building a New “Business Class” in Russia
Country: Russia
Organisation: Ketchum Moscow
Client: Google
Entry:
Building a New “Business Class” in Russia
Category: Business-to-business - Agency
Dog on Duty (Pies Na Służbie)
Country: Poland
Organisation: Testa Communications
Client: Royal Canin Polska
Entry:
Dog on Duty (Pies Na Służbie)
Category: Communication research - Agency
How Emotion Helped Deliver 7.9M Tax Declarations
Country: Netherlands
Organisation: HvdM
Client: Dutch Tax and Customs Administration
Entry:
How Emotion Helped Deliver 7.9M Tax Declarations
Category: Communication research - Inhouse
Ready, Steady, Go!
Country: Germany
Organisation: INEOS Manufacturing Deutschland GmbH
Entry:
Ready, Steady, Go!Category: Community engagement - Agency
Breaking the Internet With Adidas and a GOAT
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: adidas
Entry:
Breaking the Internet With Adidas and a GOAT
Category: Community engagement - Agency
Crack the Code. Escape the Room
Country: Bulgaria
Organisation: United Partners
Client: Paysafe Group
Entry:
Crack the Code. Escape the Room
Category: Community engagement - Agency
Shaping the Reputation of Politics in Europe
Country: Austria
Organisation: The Skills Group GmbH
Client: The Innovation in Politics Institute
Entry:
Shaping the Reputation of Politics in Europe
Category: Community engagement - Inhouse
Ekolity Project
Country: Turkey
Organisation: Ekol Lojistik A.Ş.
Entry:
Ekolity Project
Category: Community engagement - Inhouse
I Have an Idea for My Country in 2019
Country: Turkey
Organisation: Turkish Presidency Directorate of Communications
Entry:
I Have an Idea for My Country in 2019
Category: Community engagement - Inhouse
New Future for Khanty People in Western Siberia
Country: Russia
Organisation: Lukoil
Entry:
New Future for Khanty People in Western Siberia
Category: Community relations - Agency
GeneradorES
Country: Spain
Organisation: LLYC
Client: Coca Cola Spain
Entry:
GeneradorES
Category: Consumer product launch - Agency
SPANST: # My Life - My Style
Country: Russia
Organisation: Mint BBDO
Client: IKEA
Entry:
SPANST: # My Life - My Style
Category: Consumer product PR - Agency
SK-II #BareSkinProject
Country: China
Organisation: Devries Global
Client: SK-II
Entry:
SK-II #BareSkinProject
Category: Consumer service - Agency
Brand PR for "Indeed" in Japan
Country: Japan
Organisation: SUNNY SIDE UP, INC.
Client: Indeed Japan
Entry:
Brand PR for "Indeed" in Japan
Category: Consumer service launch - Inhouse
Gautrain's Complimentary Luggage-Wrapping Service
Country: South Africa
Organisation: Bombela Concession Company
Entry:
Gautrain's Complimentary Luggage-Wrapping Service
Category: Corporate communications - Agency
My Sister Project
Country: Turkey
Organisation: Linkus PR
Client: Coca-Cola Turkey
Entry:
My Sister Project
Category: Corporate communications - Agency
We're Hiring...Based on Looks!
Country: Japan
Organisation: Dentsu Inc.
Client: Isehan
Entry:
We're Hiring...Based on Looks!
Category: Corporate communications - Inhouse
Energy With Responsibility
Country: Argentina
Organisation: Pan American Energy
Entry:
Energy With Responsibility
Category: Corporate communications - Inhouse
Semplice Come: Today's World Made Easy
Country: Italy
Organisation: Generali Italia spa
Entry:
Semplice Come: Today's World Made Easy
Category: Corporate responsibility - Agency
The Sense of Cocoa
Country: Spain
Organisation: LLYC
Client: BBVA
Entry:
The Sense of Cocoa
Category: Corporate responsibility - Inhouse
Growing Up Together
Country: Argentina
Organisation: Pan American Energy
Entry:
Growing Up Together
Category: Country, region and city - Agency
Diversity in Disaster Preparation
Country: Japan
Organisation: DENTSU INC.
Client: Yahoo! JAPAN
Entry:
Diversity in Disaster Preparation
Category: Country, region and city - Inhouse
The First and Only "CatChief" in the World
Country: Russia
Organisation: Administration of Zelenogradsk
Entry:
The First and Only "CatChief" in the World
Category: Crisis and issues management - Agency
NAF Bombards Boko Haram After Metele Attack
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Nigerian Air Force (NAF)
Entry:
NAF Bombards Boko Haram After Metele Attack
Category: Crisis and issues management - Inhouse
Telkom 1 Satellite Disaster
Country: Indonesia
Organisation: Telkom Indonesia
Entry:
Telkom 1 Satellite Disaster
Category: Crisis communications online - Agency
CBN Not on Fire, WhatsApp to the Rescue
Country: Nigeria
Organisation: Image Merchants Promotion Limited
Client: Central Bank of Nigeria
Entry:
CBN Not on Fire, WhatsApp to the Rescue
Category: Digital and social media creativity - Agency
Orkid Keep Girls in School Project
Country: Turkey
Organisation: Excel Communication and Perception Management
Client: P&G Orkid
Entry:
Orkid Keep Girls in School Project
Category: Environmental - Agency
People Who Recycle
Country: United States of America
Organisation: JeffreyGroup
Client: Tetra Pak
Entry:
People Who Recycle
Category: Environmental - Agency
The Enlightenment Trails
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: The Norwegian Agency for Development Cooperation
Entry:
The Enlightenment Trails
Category: Environmental - Inhouse
Enriching Ghana, a Garden at a time
Country: Ghana
Organisation: Stratcomm Africa
Entry:
Enriching Ghana, a Garden at a time
Category: Event management and live communication - Agency
Land Ahoy – The Future of Offshore Energy
Country: Germany
Organisation: navos - Public Dialogue Consultants GmbH
Client: TenneT TSO
Entry:
Land Ahoy – The Future of Offshore Energy
Category: Event management and live communication - Inhouse
Aramco Exhibit at Geneva International Motor Show
Country: Saudi Arabia
Organisation: Aramco
Entry:
Aramco Exhibit at Geneva International Motor Show
Category: Financial services and investor relations - Agency
Change4ellaktor
Country: Greece
Organisation: IMPREZA COM
Client: ELLAKTOR Group
Entry:
Change4ellaktor
Category: Financial services and investor relations - Agency
How Emotion Helped Deliver 7.9M Tax Declarations
Country: Netherlands
Organisation: HvdM
Client: Dutch Tax and Customs Administration
Entry:
How Emotion Helped Deliver 7.9M Tax Declarations
Category: Food and beverage - Agency
Bossy-Talk Detector
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: YOHO Brewing Company
Entry:
Bossy-Talk Detector
Category: Food and beverage - Agency
GeneradorES
Country: Spain
Organisation: LLYC
Client: Coca Cola Spain
Entry:
GeneradorES
Category: Food and beverage - Agency
KFC Battle
Country: United Kingdom
Organisation: IPRA
Client: KFC Russia
Entry:
KFC BattleCategory: Food and beverage - Agency
The Quality Muster
Country: Hungary
Organisation: Noguchi & Peters Kft.
Client: McDonald's Hungary
Entry:
The Quality Muster
Category: Gaming and virtual reality - Agency
WheelSwap
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: Ford
Entry:
WheelSwap
Category: Gaming and virtual reality - Inhouse
Virtual Games
Country: United Arab Emirates
Organisation: Khalifa Empowerment Program - Aqdar
Entry:
Virtual Games
Category: Healthcare - Agency
Broadcast for Blood. Donate Blood Constantly
Country: Romania
Organisation: McCann PR Agency
Client: The Romanian Red Cross Society
Entry:
Broadcast for Blood. Donate Blood Constantly
Category: Healthcare - Agency
The cUUpcakes
Country: Hong Kong
Organisation: DNA Medical Communications
Client: Roche
Entry:
The cUUpcakes
Category: Influencer relations - Agency
Always Manifest of Self-Confidence
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta Communications
Client: P&G Russia
Entry:
Always Manifest of Self-Confidence
Category: Influencer relations - Agency
I Love My Balls
Country: Peru
Organisation: Orange 360
Client: Liga Contra el Cáncer Perú
Entry:
I Love My Balls
Category: Integration of traditional and new media - Agency
3 Steps to Safe Roads in Latvia
Country: Latvia
Organisation: A.W.Olsen & Partners
Client: The Motor Insurers’ Bureau of Latvia
Entry:
3 Steps to Safe Roads in Latvia
Category: Integration of traditional and new media - Agency
The Smallest McDonald’s in the World
Country: Netherlands
Organisation: Hill+Knowlton Strategies
Client: McDonald's
Entry:
The Smallest McDonald’s in the World
Category: Integration of traditional and new media - Inhouse
The Blind and the City
Country: Russia
Organisation: Rossiya Segodnya
Entry:
The Blind and the City
Category: Internal communications - Agency
Transparency for Transformation
Country: United States of America
Organisation: JeffreyGroup
Client: Camargo Corrêa Infra
Entry:
Transparency for Transformation
Category: Internal communications - Inhouse
A Leap Forward!
Country: Germany
Organisation: INEOS Manufacturing Deutschland GmbH
Entry:
A Leap Forward!Category: Internal communications - Inhouse
Youth Driven Communication
Country: Saudi Arabia
Organisation: Saudi Electricity Company
Entry:
Youth Driven Communication
Category: International campaign - Agency
World Cup on Viber
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta Communications
Client: Viber Russia
Entry:
World Cup on Viber
Category: International campaign - Inhouse
Give a Smile Campaign
Country: Hong Kong
Organisation: A.S. Watson Group
Entry:
Give a Smile CampaignCategory: International campaign - Inhouse
University of London’s ‘Worldwide Conversation’
Country: United Kingdom
Organisation: University of London Worldwide
Entry:
University of London’s ‘Worldwide Conversation’
Category: Media relations - Agency
Avito: Digital Mirror of Russia
Country: Russia
Organisation: PRP Group
Client: Avito
Entry:
Avito: Digital Mirror of Russia
Category: Media relations - Inhouse
Loop Global Announcement
Country: United States of America
Organisation: TerraCycle
Entry:
Loop Global Announcement
Category: NGO campaign - Agency
Boobs With a Purpose
Country: Peru
Organisation: Orange 360
Client: Liga Contra el Cáncer Perú
Entry:
Boobs With a Purpose
Category: NGO campaign - Agency
Teenage Voice 2019
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Kiko Network/CAN-Japan (Climate Action Network)
Entry:
Teenage Voice 2019
Category: NGO campaign - Inhouse
Means of Digital Inclusion for Women
Country: Turkey
Organisation: KAGIDER Women Entrepreneurs Association of Turkey
Entry:
Means of Digital Inclusion for Women
Category: NGO campaign - Inhouse
Sports, Childhood and Chagas Disease
Country: Argentina
Organisation: Fundación Mundo Sano
Entry:
Sports, Childhood and Chagas Disease
Category: PR on a low budget - Agency
Lightspeed Hits Hospitality Industry in the Heart
Country: Netherlands
Organisation: Marcommit
Client: Lightspeed
Entry:
Lightspeed Hits Hospitality Industry in the Heart
Category: PR on a low budget - Inhouse
Improving Local Investors
Country: Indonesia
Organisation: Indonesian Ministry of Finance
Entry:
Improving Local Investors
Category: Public affairs - Agency
Presidency Communication Centre
Country: Turkey
Organisation: Presidency Communication Centre
Client: Citizens
Entry:
Presidency Communication Centre
Category: Public affairs - Inhouse
Raise Awareness of the Int'l Women's Day in Japan
Country: Japan
Organisation: Sunny Side Up
Entry:
Raise Awareness of the Int'l Women's Day in Japan
Category: Publications - Agency
Teenage Voice 2019
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Kiko Network/CAN-Japan (Climate Action Network)
Entry:
Teenage Voice 2019
Category: Publications - Agency
Who Sprinkled Salt on My Cake
Country: South Korea
Organisation: Weber Shandwick
Client: Eisai Korea
Entry:
Who Sprinkled Salt on My Cake
Category: Publications - Inhouse
Your Partner in ...
Country: Germany
Organisation: INEOS Manufacturing Deutschland GmbH
Entry:
Your Partner in ...Category: Public sector - Agency
Do You Want to Switch Places?
Country: Croatia
Organisation: Vajt d.o.o.
Client: Split parking
Entry:
Do You Want to Switch Places?
Category: Public sector - Inhouse
Embracing Technology to Elevate Tax Revenue
Country: Indonesia
Organisation: Directorate General of Taxes of Indonesian Ministry of Finance
Entry:
Embracing Technology to Elevate Tax Revenue
Category: Reputation and brand management - Agency
The Year of Troy
Country: Turkey
Organisation: MESE
Client: OPET
Entry:
The Year of Troy
Category: Reputation and brand management - Inhouse
Energy With Responsibility
Country: Argentina
Organisation: Pan American Energy
Entry:
Energy With Responsibility
Category: Social media - Agency
Always Manifest of Self-Confidence
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta Communications
Client: P&G Russia
Entry:
Always Manifest of Self-Confidence
Category: Social media - Agency
You Are Not Alone: Action Against Youth Suicide
Country: Australia
Organisation: Pesel & Carr
Client: Australian Suicide Prevention Foundation
Entry:
You Are Not Alone: Action Against Youth Suicide
Category: Social media - Inhouse
With PAE, Your Energy Has a Future
Country: Argentina
Organisation: Pan American Energy
Entry:
With PAE, Your Energy Has a Future
Category: Sponsorship - Agency
The Pioneers
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: HSBC
Entry:
The Pioneers
Category: Sponsorship - Inhouse
Fi̇zy Lmy - Fizy High School Music Competition
Country: Turkey
Organisation: TURKCELL
Entry:
Fi̇zy Lmy - Fizy High School Music Competition
Category: Sponsorship - Inhouse
İKSV Culture and Art Card - Change the Subject
Country: Turkey
Organisation: Eczacıbaşı Group
Entry:
İKSV Culture and Art Card - Change the Subject
Category: Sponsorship - Inhouse
Leverage Corporate Reputation Through Asian Games
Country: Indonesia
Organisation: Telkom Indonesia
Entry:
Leverage Corporate Reputation Through Asian Games
Category: Sport - Agency
Australian Open Hits “First Serve” in China
Country: China
Organisation: Ruder Finn - Shanghai
Client: Australian Open
Entry:
Australian Open Hits “First Serve” in China
Category: Sport - Agency
World Cup on Viber
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta Communications
Client: Viber Russia
Entry:
World Cup on Viber
Category: Sport - Inhouse
EVRAZ Day Pyat’! (Gimme Five!)
Country: Russia
Organisation: EVRAZ
Entry:
EVRAZ Day Pyat’! (Gimme Five!)
Category: Technology - Agency
Kobayashi City Department of SimCity BuildIt
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Electronic Arts K.K.
Entry:
Kobayashi City Department of SimCity BuildIt
Category: Technology - Agency
Siemens Fabric
Country: South Africa
Organisation: Atmosphere Communications
Client: Siemens
Entry:
Siemens Fabric
Category: Technology - Agency
SketchCook
Country: Japan
Organisation: Dentsu Public Relations Inc.
Client: Otsuka Pharmaceutical Co., Ltd.
Entry:
SketchCook
Category: Technology - Agency
WheelSwap
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: Ford
Entry:
WheelSwap
Category: Travel and tourism - Inhouse
New Future for Khanty People in Western Siberia
Country: Russia
Organisation: Lukoil
Entry:
New Future for Khanty People in Western Siberia
Winners 2018

Special prize: 2018 Grand Prix
Category: Community engagement - Agency
Aeroflot’s Sulimov dogs
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Aeroflot
Entry:
Aeroflot’s Sulimov dogs

Special prize: Global Contribution Award
Category: NGO campaign - Agency
Saving lives in Anguilla
Country: United Kingdom
Organisation: Aequitas Consulting
Client: The Pure Anguilla Foundation
Entry:
Saving lives in Anguilla
Category: Arts and entertainment - Agency
Craft sake week 2017
Country: Japan
Organisation: Sunny Side Up
Client: Japan Craft Sake Co and Hidetoshi Nakata
Entry:
Craft sake week 2017
Category: Arts and entertainment - Agency
Windows to Russia
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Ingosstrakh
Entry:
Windows to Russia
Category: Arts and entertainment - Inhouse
Fizy and Tarkan in new album launch
Country: Turkey
Client: Turkcell
Entry:
Fizy and Tarkan in new album launch
Category: Business-to-business - Agency
Castle keepsake
Country: Japan
Organisation: Dentsu Public Relations
Client: Sakura Paxx
Entry:
Castle keepsake
Category: Business-to-business - Agency
The bank that hacked the system
Country: Romania
Organisation: Graffiti PR
Client: UniCredit Bank
Entry:
The bank that hacked the system
Category: Communication research - Agency
Nameless chores
Country: Japan
Organisation: Dentsu Public Relations
Client: Diawa House Industry Co., Ltd.
Entry:
Nameless chores
Category: Community engagement - Agency
The Trojan billboard
Country: Germany
Organisation: fischerAppelt
Client: Federal Ministry of the Interior
Entry:
The Trojan billboard
Category: Community engagement - Inhouse
TNT Tropang ready
Country: Philippines
Client: Smart Communications
Entry:
TNT Tropang ready
Category: Community relations - Agency
Big battery hunt
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: Duracell
Entry:
Big battery hunt
Category: Community relations - Inhouse
Cooperation with youth
Country: Turkey
Client: GaziosmanPaşa Municipality
Entry:
Cooperation with youth
Category: Consumer PR for an existing product - Agency
First talk show for trucker in love
Country: Russia
Organisation: SPN Communications
Client: Shell
Entry:
First talk show for trucker in love
Category: Consumer PR for an existing product - Agency
The race of drones by M.Video
Country: Russia
Organisation: CROS
Client: M.Video
Entry:
The race of drones by M.Video
Category: Consumer PR for an existing product - Agency
We are looking for LEGO Kids professionals
Country: South Korea
Organisation: PR ONE
Client: LEGO Korea
Entry:
We are looking for LEGO Kids professionals
Category: Consumer PR for an existing product - Inhouse
KFC battle
Country: Russia
Client: KFC Russia
Entry:
KFC battle
Category: Corporate communications - Agency
Castle keepsake
Country: Japan
Organisation: Dentsu Public Relations
Client: Sakura Paxx
Entry:
Castle keepsake
Category: Corporate communications - Agency
Windows to Russia
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Ingosstrakh
Entry:
Windows to Russia
Category: Corporate communications - Inhouse
#Volatility: How PR turned education into assets
Country: Germany
Client: QC Partners

Category: Corporate responsibility - Agency
Be a buddy and not a bully
Country: South Africa
Organisation: Burson-Marsteller Africa
Client: Turner Broadcasting Cartoon Network
Entry:
Be a buddy and not a bully
Category: Corporate responsibility - Agency
Bring The kindness
Country: Russia
Organisation: Mint (BBDO Group)
Client: Amway
Entry:
Bring The kindness
Category: Corporate responsibility - Agency
Equal dictionary
Country: Turkey
Organisation: Lobby PR
Client: Arçelik
Entry:
Equal dictionary
Category: Corporate responsibility - Inhouse
Turkey’s engineer girls
Country: Turkey
Client: Limak Egitim Kultur ve Saglik Vakfi
Entry:
Turkey’s engineer girls
Category: Country, region and city - Agency
Expo 2017 Astana
Country: Russia
Organisation: Mikhailov&Partners
Client: Expo 2017 Astana

Category: Country, region and city - Inhouse
Fascinating city Istanbul
Country: Turkey
Client: Istanbul Metropolitan Municipality
Entry:
Fascinating city Istanbul
Category: Crisis management - Agency
Prison decongestion
Country: Nigeria
Organisation: Image Merchants Promotion
Client: Nigeria Prison Service
Entry:
Prison decongestion
Category: Crisis management - Agency
RecyBEM: Fighting the #1 fake news story
Country: Netherlands
Organisation: Hill+Knowlton Strategies
Client: Recybem
Entry:
RecyBEM: Fighting the #1 fake news story
Category: Crisis management - Agency
Successful communication of a restructuring plan
Country: Greece
Organisation: V+O Greece
Client: SKLAVENITIS
Entry:
Successful communication of a restructuring plan
Category: Crisis management - Inhouse
Integrated crisis management of Istanbul
Country: Turkey
Client: Istanbul Metropolitan Municipality
Entry:
Integrated crisis management of Istanbul
Category: Digital media relations - Agency
Aeroflot’s Sulimov dogs
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Aeroflot
Entry:
Aeroflot’s Sulimov dogs
Category: Digital media relations - Agency
Prima Premature social responsibility
Country: Turkey
Organisation: Excel Communication and Perception Management
Client: P&G Prima
Entry:
Prima Premature social responsibility
Category: Environmental - Agency
2-minute shower songs
Country: South Africa
Organisation: Atmosphere Communications
Client: Sanlam
Entry:
2-minute shower songs
Category: Environmental - Agency
Hey Tosser: Litter tracking campaign
Country: Australia
Organisation: Horizon Communication Group
Client: NSW Environment Protection Authority
Entry:
Hey Tosser: Litter tracking campaign
Category: Event management - Agency
Samsung’s first look 2017
Country: United States of America
Organisation: FleishmanHillard
Client: Samsung Electronics
Entry:
Samsung’s first look 2017
Category: Event management - Agency
Simcity Buildit school of politics
Country: Japan
Organisation: Dentsu
Client: Electronic Arts K.K.
Entry:
Simcity Buildit school of politics
Category: Event management - Inhouse
Capitol has changed a lot: Now it is your turn
Country: Turkey
Client: Capitol Shopping Center
Entry:
Capitol has changed a lot: Now it is your turn
Category: Financial services & investor relations - Agency
Telegraaf Media Group acquisition
Country: Netherlands
Organisation: Hill+Knowlton Strategies
Client: Mediahuis
Entry:
Telegraaf Media Group acquisition
Category: Financial services & investor relations - Inhouse
#Volatility: How PR helped turn education into assets
Country: Germany
Client: QC Partners

Category: Financial services & investor relations - Inhouse
A home of your own
Country: United Kingdom
Client: The Post Office
Entry:
A home of your own
Category: Food and beverage - Agency
You are how you eat
Country: United Kingdom
Organisation: Stein IAS
Client: Ingredion
Entry:
You are how you eat
Category: Food and beverage - Inhouse
KFC Battle
Country: Russia
Client: KFC Russia - Client
Entry:
KFC Battle
Category: Gaming and virtual reality - Agency
Simcity Buildit school of politics
Country: Japan
Organisation: dentsu
Client: Electronic Arts K.K.
Entry:
Simcity Buildit school of politics
Category: Gaming and virtual reality - Inhouse
Smart awareness
Country: United Arab Emirates
Client: Dubai Police
Entry:
Smart awareness
Category: Healthcare - Agency
Eye can succeed
Country: Philippines
Organisation: Fuentes Publicity Network
Client: Essilor Philippines
Entry:
Eye can succeed
Category: Healthcare - Agency
Manyata: #dontforgetmoms
Country: India
Organisation: Weber Shandwick India
Client: MSD for Mothers
Entry:
Manyata: #dontforgetmoms
Category: Healthcare - Agency
Secret detective
Country: Taiwan
Organisation: Weber Shandwick
Client: GSK
Entry:
Secret detective
Category: Healthcare - Inhouse
K-Health application launching
Country: Israel
Client: Maccabi healthcare services
Entry:
K-Health application launching
Category: Influencer management - Agency
Changing housework from a job to a joy
Country: Japan
Organisation: Dentsu Public Relations
Client: Procter & Gamble
Entry:
Changing housework from a job to a joy
Category: Influencer management - Agency
OLAY women’s day
Country: China
Organisation: DeVries Global
Client: P&G
Entry:
OLAY women’s day
Category: Internal communications - Agency
Defrosting German-Russian relations
Country: Germany
Organisation: navos - Public Dialogue Consultants
Client: Wintershall Holding
Entry:
Defrosting German-Russian relations
Category: Internal communications - Inhouse
#Yvengers
Country: Ghana
Client: Global Media Alliance
Entry:
#Yvengers
Category: Internal communications - Inhouse
Celebrate & donate
Country: Austria
Client: INEOS Manufacturing Deutschland
Entry:
Celebrate & donate
Category: Internal communications - Inhouse
Sharing
Country: Argentina
Client: Pan American Energy
Entry:
Sharing
Category: International campaign - Agency
Girls in STEM
Country: United Kingdom
Organisation: Creation
Client: Microsoft Europe
Entry:
Girls in STEM
Category: Launch of a new product - Agency
State of the art
Country: Hungary
Organisation: Noguchi & Peters
Client: LG Hungary
Entry:
State of the art
Category: Launch of a new service - Agency
Man on the curtain
Country: Japan
Organisation: Dentsu Inc
Client: Leopalace 21 Corporation
Entry:
Man on the curtain
Category: Media relations - Agency
Innovation prize for Africa
Country: United Arab Emirates
Organisation: Djembe Communications
Client: African Innovation Foundation
Entry:
Innovation prize for Africa
Category: NGO campaign - Agency
World water day
Country: Spain
Organisation: Marco de Comunicación
Client: World Water Council
Entry:
World water day
Category: PR on a shoestring - Agency
Feel the color
Country: Spain
Organisation: LLORENTE & CUENCA
Client: Coca-Cola
Entry:
Feel the color
Category: PR on a shoestring - Agency
Jack Daniel’s @ Athens bar show
Country: Greece
Organisation: V+O Greece
Client: Brown Forman
Entry:
Jack Daniel’s @ Athens bar show
Category: PR on a shoestring - Agency
The world traveler
Country: Netherlands
Organisation: HvdM
Client: Dutch Customs Administration
Entry:
The world traveler
Category: Public affairs - Agency
Election in the dark
Country: Japan
Organisation: Dentsu Inc
Client: Yahoo Japan
Entry:
Election in the dark
Category: Public affairs - Agency
Girls in STEM
Country: United Kingdom
Organisation: Creation
Client: Microsoft Europe
Entry:
Girls in STEM
Category: Public sector - Agency
Anti-fraud movement #fraudoff
Country: Latvia
Organisation: A.W. Olsen & Partners (SIA PR Kvadrāts)
Client: Ministry of Finance of the Republic of Latvia
Entry:
Anti-fraud movement #fraudoff
Category: Public sector - Inhouse
Road safety, smart mobility
Country: Italy
Client: ACI Automobile Club d'Italia
Entry:
Road safety, smart mobility
Category: Public sector - Inhouse
Tax amnesty
Country: Indonesia
Client: Ministry of Finance, Indonesia
Entry:
Tax amnesty
Category: Publications - Agency
Boko Haram media war
Country: Nigeria
Organisation: Image Merchants Promotion
Client: Yushau A. Shuaib
Entry:
Boko Haram media war
Category: Publications - Agency
Cosplay encyclopedia
Country: Japan
Organisation: Dentsu Inc
Client: Kodansha
Entry:
Cosplay encyclopedia
Category: Publications - Inhouse
Cerro Dragón book
Country: Argentina
Client: Pan American Energy
Entry:
Cerro Dragón book
Category: Reputation & brand management - Inhouse
Resetting NTU Singapore corporate identity
Country: Singapore
Client: NTU Singapore
Entry:
Resetting NTU Singapore corporate identity
Category: Reputation & brand management online - Agency
A new era of human-machine collaboration
Country: China
Organisation: Ruder Finn Public Relations Guangzhou Branch
Client: Midea Group
Entry:
A new era of human-machine collaboration
Category: Reputation & brand management online - Agency
Hiring campaign for housewives
Country: Japan
Organisation: Dentsu Inc
Client: McDonald’s
Entry:
Hiring campaign for housewives
Category: Reputation & brand management online - Agency
Windows to Russia
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Ingosstrakh
Entry:
Windows to Russia
Category: Social media - Agency
Juntos si liga (we get it together)
Country: Peru
Organisation: Orange 360
Client: Liga Contra el Cáncer
Entry:
Juntos si liga (we get it together)
Category: Social media - Inhouse
Music for Indonesia
Country: Indonesia
Client: Telkom Indonesia

Category: Sponsorship - Inhouse
Sponsorship of amputee national football team
Country: Turkey
Client: Turkcell
Entry:
Sponsorship of amputee national football team
Category: Sport - Inhouse
Discovery: Delivering the Olympic winter games
Country: United Kingdom
Client: Ketchum
Category: Sport - Inhouse
Go run for fun
Country: Austria
Client: INEOS Manufacturing Deutschland
Entry:
Go run for fun
Category: Travel & tourism – Agency
Aeroflot’s Sulimov dogs
Country: Russia
Organisation: FleishmanHillard Vanguard and Orta CG
Client: Aeroflot
Entry:
Aeroflot’s Sulimov dogs
Category: Travel & tourism – Agency
The world traveler
Country: Netherlands
Organisation: Hollander en Van der Mey
Client: Dutch Customs Administration
Entry:
The world traveler
Category: Travel & tourism – Inhouse
Gautrain mango promotion
Country: South Africa
Client: Bombela Concession
Entry:
Gautrain mango promotion
Winners 2017

Special prize: 2017 Grand Prix
Category: Corporate responsibility - Agency
Project Literacy: The alphabet of illiteracy
Country: United Kingdom / Global
Organisation: Weber Shandwick
Client: Project Literacy
Entry:
Project Literacy: The alphabet of illiteracy

Special prize: Global Contribution Award
Category: Healthcare - Agency
Students movement against childhood diseases
Country: Pakistan
Organisation: Mediators
Client: UNICEF
Entry:
Students movement against childhood diseases
Category: Business-to-business - Agency
1001 days
Country: South Africa
Organisation: Atmosphere Communications
Client: Santam
Entry:
1001 days
Category: Business-to-business - Inhouse
Digital empowers
Country: United Kingdom
Client: Tata Consultancy Services
Entry:
Digital empowers
Category: Communication research - Agency
Philips future health index
Country: United Kingdom
Organisation: FleishmanHillard Fishburn
Client: Philips
Entry:
Philips future health index
Category: Communication research - Agency
Rare Whisky 101: A dram fine investment
Country: United Kingdom
Organisation: Weber Shandwick
Client: Rare Whiskey 101

Category: Communication research - Inhouse (Special Award)
The impact of emotional intelligence
Country: Iran, Islamic Republic Of
Client: Mina Nazari and power sector organisations
Entry:
The impact of emotional intelligence
Category: Community relations - Agency
Mr.Sniff
Country: Japan
Organisation: Dentsu inc.
Client: LOTTE Co., Ltd.
Entry:
Mr.Sniff
Category: Community relations - Inhouse
Unexpected courts
Country: Netherlands
Client: AkzoNobel
Entry:
Unexpected courts
Category: Consumer PR for an existing product - Agency
Johnnie Walker: ode to Lesvos
Country: United Kingdom
Organisation: Smarts Communicate
Client: Johnnie Walker
Entry:
Johnnie Walker: ode to Lesvos
Category: Consumer PR for an existing product - Agency
Kellogg’s Lubyatovo helps kids with all your heart
Country: Russian Federation
Organisation: FleishmanHillard Vanguard and Elefante
Client: Kellogg’s Lubyatovo
Entry:
Kellogg’s Lubyatovo helps kids with all your heart
Category: Corporate communications - Agency
Positioning Vodafone in Ghana
Country: Ghana
Organisation: Global Media Alliance
Client: Vodafone Ghana
Entry:
Positioning Vodafone in Ghana
Category: Corporate communications - Inhouse
Exploring the space (Jelajah Angkasa)
Country: Indonesia
Client: PT Telekomunikasi Indonesia
Entry:
Exploring the space (Jelajah Angkasa)
Category: Corporate responsibility - Agency
Project Literacy: The alphabet of illiteracy
Country: United Kingdom / Global
Organisation: Weber Shandwick
Client: Project Literacy
Entry:
Project Literacy: The alphabet of illiteracy
Category: Corporate responsibility - Agency
Richter’s women’s health week
Country: Russian Federation
Organisation: CROS
Client: Gedeon Richter
Entry:
Richter’s women’s health weekCategory: Corporate responsibility - Inhouse
Electronic awareness games
Country: United Arab Emirates
Client: Khalifa empowerment program for students
Entry:
Electronic awareness games
Category: Crisis management - Agency
A significant acquisition in troubled times
Country: Greece
Organisation: V+O Greece
Client: Marinopoulos SA/ Sklavenitis SA Retail Industry
Entry:
A significant acquisition in troubled times
Category: Crisis management - Agency
Turning #treason into #victory
Country: Ukraine
Organisation: Be-it Agency
Client: Coca-Cola
Entry:
Turning #treason into #victory
Category: Digital media relations - Agency
ActionAid UK, #BrutalCut
Country: United Kingdom
Organisation: Weber Shandwick
Client: ActionAid UK

Category: Environmental - Agency
#beORANGE
Country: Japan
Organisation: PR TIMES, Inc.
Client: #beORANGE
Entry:
#beORANGE
Category: Environmental - Inhouse
From farm to table
Country: Turkey
Client: Sütaş AS
Entry:
From farm to table
Category: Event management - Agency
#JaguarWorldFirst
Country: United Kingdom
Organisation: Weber Shandwick
Client: Jaguar Middle East and North Africa

Category: Event management - Inhouse
TNT super panalo day
Country: Philippines
Client: Smart Communications
Entry:
TNT super panalo day
Category: Financial services & investor relations - Agency
Preparing Takeaway.com for its listing
Country: Netherlands
Organisation: Hill+Knowlton Strategies
Client: Takeaway.com
Entry:
Preparing Takeaway.com for its listing
Category: Financial services & investor relations - Inhouse
I'm more than my debt
Country: Romania
Organisation: MSLGROUP The Practice
Client: KRUK
Entry:
I'm more than my debt
Category: Healthcare - Agency
I change history
Country: Peru
Organisation: Orange 360
Client: Liga Contra el Cáncer
Entry:
I change history
Category: Healthcare - Agency
Students movement against childhood diseases
Country: Pakistan
Organisation: Mediators
Client: UNICEF
Entry:
Students movement against childhood diseases
Category: Healthcare - Inhouse
SHINE OS+
Country: Philippines
Client: Smart Communications
Entry:
SHINE OS+
Category: Integration of traditional & new media - Agency
TBE protection? Yes, of course!
Country: Germany
Organisation: Cohn & Wolfe
Client: Pfizer
Entry:
TBE protection? Yes, of course!
Category: Integration of traditional & new media - Inhouse
SuedLink: Innovative public participation
Country: Germany
Client: TenneT TSO
Entry:
SuedLink: Innovative public participation
Category: Internal communications - Agency
Find your extraordinary in IKEA
Country: China
Organisation: MSLGROUP
Client: IKEA
Entry:
Find your extraordinary in IKEA
Category: Internal communications - Inhouse
HEY! It's NTU
Country: Singapore
Client: Nanyang Technological University

Category: Internal communications - Inhouse
Westpac bicentenary: makes me feel proud
Country: Australia
Client: SFG
Entry:
Westpac bicentenary: makes me feel proud
Category: International PR campaign - Agency
Endless lives of glass
Country: United Kingdom
Organisation: Weber Shandwick
Client: FEVE (European Container Glass Federation)

Category: Launch of a new product - Agency
Cartier nails down millennials
Country: China
Organisation: Creation
Client: Cartier
Entry:
Cartier nails down millennials
Category: Launch of a new product - Agency
Where do babies come from?
Country: China
Organisation: Weber Shandwick
Client: Warner Bros
Entry:
Where do babies come from?
Category: Launch of a new product - Inhouse
IT revolution
Country: Russian Federation
Client: New Cloud Technologies
Entry:
IT revolution
Category: Launch of a new service - Agency
Break-up insurance
Country: Japan
Organisation: Dentsu
Client: Goodroom
Entry:
Break-up insurance
Category: Launch of a new service - Inhouse
SuedLink: innovative public participation
Country: Germany
Client: TenneT TSO
Entry:
SuedLink: innovative public participation
Category: Media relations - Agency
Sport at the service of humanity
Country: Italy
Organisation: Edelman
Client: The Vatican
Entry:
Sport at the service of humanity
Category: Media relations - Agency
The future starts now
Country: Russian Federation
Organisation: SPN Communications
Client: RVC
Entry:
The future starts now
Category: Media relations - Inhouse
SHE gender diversity
Country: United States
Client: State Street Corporation
Entry:
SHE gender diversity
Category: NGO campaign - Agency
#DontWaitDrive
Country: Russian Federation
Organisation: FleishmanHillard Vanguard and Elefante
Client: Avon Breast Cancer Crusade
Entry:
#DontWaitDrive
Category: NGO campaign - Agency
ActionAid UK, #BrutalCut
Country: United Kingdom
Organisation: Weber Shandwick
Client: ActionAid UK

Category: NGO campaign - Agency
Second life toys
Country: Japan
Organisation: Dentsu
Client: Green Ribbon Project
Entry:
Second life toys
Category: NGO campaign - Inhouse
Centre for crisis communication
Country: Nigeria
Client: Image Merchants Promotion
Entry:
Centre for crisis communication
Category: NGO campaign - Inhouse
Video memoria AMIA
Country: Argentina
Client: Romikin
Entry:
Video memoria AMIA
Category: PR on a shoestring - Agency
Break-up insurance
Country: Japan
Organisation: Dentsu
Client: goodroom.co.,ltd.
Entry:
Break-up insurance
Category: PR on a shoestring - Inhouse
Neela's Home: spice up your life
Country: United Kingdom

Category: PR on a shoestring - Inhouse
On-the-go pants
Country: Philippines
Client: Campaigns & Grey
Entry:
On-the-go pants
Category: Public sector - Agency
Fur Out! canine idols
Country: Japan
Organisation: Dentsu
Client: Akita Inu Tourism
Entry:
Fur Out! canine idols
Category: Public sector - Inhouse
The transformation kitchen
Country: Turkey
Client: Gaziosmanpasa Municipality
Entry:
The transformation kitchen
Category: Publications - Agency
From content to commerce
Country: Australia
Organisation: Weber Shandwick
Client: ibis Hotels
Entry:
From content to commerce
Category: Publications - Inhouse
A real insight
Country: Austria
Client: Ineos
Entry:
A real insight
Category: Publications - Inhouse
HEY! It's NTU
Country: Singapore
Client: Nanyang Technological University

Category: Reputation & brand management online - Agency
SK-II dream again
Country: China
Organisation: DeVries Global
Client: Procter & Gamble
Entry:
SK-II dream again
Category: Reputation & brand management online - Inhouse
Digital empowers
Country: United Kingdom
Client: Tata Consultancy Services
Entry:
Digital empowers
Category: Social media for PR - Agency
UNICEF, #EmergencyLessons
Country: United Kingdom
Organisation: Weber Shandwick
Client: UNICEF

Category: Social media for PR - Agency
Where do babies come from?
Country: China
Organisation: Weber Shandwick
Client: Warner Bros.
Entry:
Where do babies come from?
Category: Sponsorship - In house
Turkcell dialogue museum
Country: Turkey
Client: Turkcell
Entry:
Turkcell dialogue museum
Category: Technology - Agency
Mr.Sniff
Country: Japan
Organisation: Dentsu
Client: LOTTE
Entry:
Mr.Sniff
Category: Technology - Inhouse
Sea hero quest
Country: Germany
Client: Deutsche Telekom
Entry:
Sea hero quest
Category: Travel & tourism – Agency
Fur Out! canine idols
Country: Japan
Organisation: Dentsu
Client: Akita Inu Tourism
Entry:
Fur Out! canine idols
Winners 2016
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Special prize: 2016 Grand Prix
Category: Consumer PR for an existing product - Agency
Philips breathless choir
Country: Ireland
Organisation: FleishmanHillard / OneVoice Connect
Client: Royal Philips
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Special prize: meeting a UN sustainable development goal
Category: Financial services & investor relations - Agency
Colour Me W
Country: Ghana
Organisation: Strategic Communications Africa
Client: Access Bank
Entry:
Colour Me WCategory: Business-to-business - Inhouse
Crisis management innovation
Country: Japan
Client: Dentsu Public Relations
Entry:
Crisis management innovationCategory: Business-to-business - Inhouse
Raffles Arcade
Country: Turkey
Client: Zorlu Center
Entry:
Raffles ArcadeCategory: Communication research - Agency
IKEA’s recipe for success
Country: China
Organisation: MSLGROUP
Client: IKEA China
Entry:
IKEA’s recipe for successCategory: Community relations - Agency
Eksik olma (bless you/thank you)
Country: Turkey
Organisation: Excel Communication / Perception Management
Client: Unilever Lipton
Entry:
Eksik olma (bless you/thank you)Category: Community relations - Agency
Energy mathematics
Country: Macedonia, FYR
Organisation: ImagePR
Client: EVN Macedonia
Category: Community relations - Agency
Go Show: the northernmost flashmob
Country: Russian Federation
Organisation: SPN Communications
Client: Norilsk Nickel
Entry:
Go Show: the northernmost flashmobCategory: Community relations - Inhouse
Tree of heart - gönül ağacı
Country: Turkey
Client: OMV Petrol Ofisi
Entry:
Tree of heart - gönül ağacıCategory: Consumer PR for an existing product - Agency
DENZA: hitching a ride to fantastic reviews
Country: China
Organisation: Weber Shandwick
Client: Shenzhen BYD Daimler
Entry:
DENZA: hitching a ride to fantastic reviewsCategory: Consumer PR for an existing service - Agency
California walnuts: powering up Chinese millenials
Country: China
Organisation: Weber Shandwick
Client: California Walnuts Commission
Entry:
California walnuts: powering up Chinese millenialsCategory: Corporate communications - Agency
Saffolalife: protect her heart
Country: India
Organisation: MSLGROUP
Client: Saffola Marico
Entry:
Saffolalife: protect her heartCategory: Corporate communications - Inhouse
NUS because
Country: Singapore
Client: National University of Singapore
Entry:
NUS becauseCategory: Corporate responsibility - Agency
Turning water into food
Country: Saudi Arabia
Organisation: Memac Ogilvy and Mather
Client: Grohe
Entry:
Turning water into foodCategory: Corporate responsibility - Agency
Women in science: the power to change the world
Country: Spain
Organisation: Llorente & Cuenca
Client: L’Oréal
Entry:
Women in science: the power to change the worldCategory: Corporate responsibility - Inhouse
TEB family academy for a financially fit nation
Country: Turkey
Client: TEB - Turk EkonomiI Bankasi
Entry:
TEB family academy for a financially fit nationCategory: Crisis management - Agency
Breastfeeding at McDonald’s amid the refugee crisis
Country: Hungary
Organisation: Noguchi Porter Novelli
Client: McDonald's
Entry:
Breastfeeding at McDonald’s amid the refugee crisisCategory: Crisis management - Agency
Managing security information in the war on terror
Country: Nigeria
Organisation: Image Merchants Promotion
Client: Office of the National Security Adviser
Entry:
Managing security information in the war on terrorCategory: Digital media relations - Agency
Samsung photowalk
Country: India
Organisation: Weber Shandwick
Client: Samsung
Entry:
Samsung photowalkCategory: Digital media relations - Inhouse
The biggest hackathon event in the world
Country: Indonesia
Client: Telkom Indonesia
Entry:
The biggest hackathon event in the worldCategory: Environmental - Agency
Earth To Paris
Country: France
Organisation: Havas PR
Client: United Nations Foundation
Entry:
Earth To ParisCategory: Event management - Agency
ActionAid: washed away
Country: United Kingdom
Organisation: Weber Shandwick
Client: ActionAid
Entry:
ActionAid: washed away
Category: Event management - Agency
Project Literacy: The alphabet of illiteracy
Country: United ingdom / Global
Organisation: Weber Shandwick
Client: Project Literacy
Entry:
Project Literacy: The alphabet of illiteracyCategory: Event management - Inhouse
Shell Eco-marathon
Country: Turkey
Client: Shell
Entry:
Shell Eco-marathonCategory: Financial services & investor relations - Agency
Relaxing rules on the management of expenses
Country: Japan
Organisation: Inoue Public Relations
Client: Concur
Entry:
Relaxing rules on the management of expensesCategory: Financial services & investor relations - Inhouse
Russia Calling
Country: Russian Federation
Client: VTB Capital
Entry:
Russia CallingCategory: Integration of tradition & new media - Agency
KFC youth mini-football cup 2015
Country: Russian Federation
Organisation: SPN Communications
Client: KFC
Entry:
KFC youth mini-football cup 2015Category: Integration of tradition & new media - Agency
LEGO Russia official photographer of the year
Country: Russian Federation
Organisation: Pro-Vision Communications
Client: LEGO
Entry:
LEGO Russia official photographer of the yearCategory: Internal communications - Inhouse
NTU Singapore: secret biker
Country: Singapore
Client: Nanyang Technological University
Category: International PR campaign - Agency
EEMUSIC: energy efficient music culture
Country: Bulgaria
Organisation: United Partners
Client: Intelligent Energy Europe Programme of the European Commission
Entry:
EEMUSIC: energy efficient music cultureCategory: Launch of a new product - Agency
China goes bananas for Minions
Country: China
Organisation: Weber Shandwick
Client: Universal Pictures International
Entry:
China goes bananas for MinionsCategory: Launch of a new service - Agency
Djembe Insights
Country: Angola
Organisation: Djembe Communications
Client: Djembe Communications
Entry:
Djembe InsightsCategory: Launch of a new service - Inhouse
YLZ by Akmerkez
Country: Turkey
Client: Akmerkez
Entry:
YLZ by AkmerkezCategory: Media relations - Agency
Time to drink kefir
Country: Russian Federation
Organisation: FleishmanHillard Vanguard
Client: PepsiCo
Category: Media relations - Inhouse
Brand unification and launch of a new logo
Country: Turkey
Client: Turk Telekom
Entry:
Brand unification and launch of a new logoCategory: NGO campaign - Agency
Scientists as 21st century super-heroes
Country: Russian Federation
Organisation: FleishmanHillard Vanguard
Client: Global Energy Partnership
Entry:
Scientists as 21st century super-heroesCategory: NGO campaign - Agency
Sir David Attenborough’s Apollo program
Country: United Kingdom
Organisation: Headland
Client: Global Apollo Program
Entry:
Sir David Attenborough’s Apollo programCategory: NGO campaign - Inhouse
1 Lira changes the world
Country: Turkey
Client: Marmara Forum
Entry:
1 Lira changes the worldCategory: PR on a shoestring - Agency
Groundswell for South Africa’s first dance movie
Country: South Africa
Organisation: PR Expert
Client: Coal Stove Pictures
Entry:
Groundswell for South Africa’s first dance movieCategory: Public affairs - Agency
SuperBus.com: a journey to Estonia
Country: Estonia
Organisation: Alfa-Omega
Client: SuperBus.com
Entry:
SuperBus.com: a journey to EstoniaCategory: Public sector - Agency
Roomie
Country: Netherlands
Organisation: Hollander van der Mey
Client: Dutch Government
Entry:
RoomieCategory: Public sector - Inhouse
Awaking the sleepy water-awareness of the Dutch
Country: Netherlands
Client: Rijkswaterstaat - Ruimte voor de Rivier
Entry:
Awaking the sleepy water-awareness of the DutchCategory: Public sector - Inhouse
Hope is Gaziosmanpaşa
Country: Turkey
Client: Gaziosmanpaşa Municipality
Entry:
Hope is GaziosmanpaşaCategory: Publications - Agency
Djembe and Forbes Insights research
Country: Angola
Organisation: Djembe Communications
Client: Forbes
Entry:
Djembe and Forbes Insights researchCategory: Publications - Inhouse
Be the pioneer
Country: Korea
Client: SK Planet
Entry:
Be the pioneerCategory: Reputation & brand management online - Agency
A valentine from Adidas
Country: United Kingdom
Organisation: Hill + Knowlton Strategies
Client: Adidas
Entry:
A valentine from AdidasCategory: Reputation & brand management online - Inhouse
Newmont bootcamp
Country: Indonesia
Client: Newmont Nusa Tenggara
Entry:
Newmont bootcampCategory: Social media for PR - Agency
Smile.mvideo
Country: Russian Federation
Organisation: CROS
Client: M.video
Entry:
Smile.mvideoCategory: Social media for PR - Inhouse
From social media to social CRM
Country: Indonesia
Client: Telkom Indonesia
Entry:
From social media to social CRMCategory: Sponsorship - Agency
Restoration of the Chinese Palace
Country: Russian Federation
Organisation: Navos Consultants
Client: Wintershall
Entry:
Restoration of the Chinese PalaceCategory: Sponsorship - Inhouse
Those who see sound
Country: Turkey
Client: Turkcell
Entry:
Those who see soundCategory: Technology - Agency
Fitbit: find your fit
Country: Japan
Organisation: MSLGROUP
Client: Fitbit
Entry:
Fitbit: find your fitCategory: Technology - Inhouse
Cepsa’s technological efficiency
Country: Spain
Client: Cepsa
Entry:
Cepsa’s technological efficiencyCategory: Travel & tourism – Agency
Mara Live
Country: Kenya
Organisation: Grayling
Client: Kenyan Ministry for Tourism
Entry:
Mara LiveCategory: Travel & tourism – Inhouse
Accessible tourism: feeling historical replicas
Country: Turkey
Client: Istanbul Metropolitan Municipality
Entry:
Accessible tourism: feeling historical replicasWinners 2015
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Special prize: 2015 Grand Prix
Category: Financial services & investor relations - Agency
Sanlam one rand man
Country: South Africa
Organisation: Atmosphere Communications / King James Group
Client: Sanlam
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Special prize: meeting a UN sustainable development goal
Category: NGO campaign - Inhouse
Tackling homophobia in sport
Country: Australia
Client: Sydney Convicts Rugby Union Club
Category: Business-to-business - Agency
The DGC XFactor: how DGCX transformed its profile
Country: United Arab Emirates
Organisation: Weber Shandwick
Client: Dubai Gold & Commodities Exchange (DGCX)
Category: Business-to-business - Inhouse
Red Riding Hood in the Emirates
Country: Germany
Client: Wintershall Holding
Category: Communication research - Agency
Exploring consumer mobility trends
Country: United States
Organisation: Burson-Marsteller
Client: Bank of America
Category: Communication research - Agency
It's OK to spoil
Country: United States
Organisation: MSLGROUP
Client: Netflix
Category: Communication research - Inhouse
Exporting Brazil
Country: Brazil
Client: Imagem Corporativa
Category: Community relations - Agency
Life is simple with Internet: creating shared value
Country: Turkey
Organisation: Effect PR
Client: TTNET
Category: Community relations - Inhouse
Doon po sa amin
Country: Phillipines
Client: Smart Communications
Category: Consumer PR for an existing product - Agency
Bushmills Live
Country: United Kingdom
Organisation: Smarts Communicate
Client: Bushmills Irish Whiskey
Category: Consumer PR for an existing service - Agency
Zimowy Narodowy
Country: Poland
Organisation: Testa Communications
Client: PL2012.plus
Category: Consumer PR for an existing service - Inhouse
Launch of RTA smart apps
Country: United Arab Emirates
Client: Dubai Roads and Transport Authority
Category: Corporate communications - Agency
Stabilisation and fightback
Country: United Kingdom
Organisation: Lansons
Client: Co-op Bank
Category: Corporate communications - Inhouse
From telecom to Spark: a rebranding
Country: New Zealand
Client: Spark
Category: Corporate responsibility - Agency
Avon Crusade against breast cancer
Country: Argentina
Organisation: Llorente & Cuenca
Client: Avon
Category: Corporate responsibility - Inhouse
Business and technical education
Country: Kosovo
Client: Limak Kosovo International Airport
Category: Crisis management - Agency
Pekabesko product ban in Republika Srpska
Country: Bosnia
Organisation: Prime Communication
Client: Leburia komerc
Category: Digital media relations - Agency
Bushmills live
Country: United Kingdom
Organisation: Smarts Communicate
Client: Bushmills Irish Whiskey
Category: Digital media relations - Inhouse
Search Engine Optimisation for SurePayroll
Country: United States
Client: SurePayroll
Category: Environmental - Agency
Give a voice to Turkish tea
Country: Turkey
Organisation: Excel Communications
Client: Unilever Lipton
Category: Event management - Agency
The wearable banana
Country: Japan
Organisation: Dentsu Young & Rubicam / Dentsu Public Relations
Client: Dole
Category: Event management - Inhouse
Zorlu shopping mall Spring festival
Country: Turkey
Client: Zorlu Shopping Mall
Category: Healthcare - Agency
#Backie: when Swedes turned their back on cancer
Country: Sweden
Organisation: Burson-Marsteller
Client: Euromelanoma
Category: Healthcare - Agency
Grab your brush!
Country: Hungary
Organisation: Noguchi Porter Novelli
Client: Pfizer
Category: Integration of tradition & new media - Inhouse
Always on my mind
Country: China
Client: TaiKoo Hui (Guangzhou) Development
Category: Integration of traditional & new media - Agency
Give a voice to Turkish tea
Country: Turkey
Organisation: Excel Communications
Client: Unilever Lipton
Category: Internal communications - Agency
Be the customer challenge
Country: United States
Organisation: MSLGROUP
Client: Paypal
Category: International PR campaign - Agency
How climate broke through
Country: United States
Organisation: Havas PR
Client: United Nations Foundation
Category: International PR campaign - Inhouse
Good spirited
Country: Bermuda
Client: Bacardi
Category: Launch of a new product - Agency
Denza #futurepartners
Country: China
Organisation: Weber Shandwick
Client: Denza
Category: Launch of a new service - Agency
Whatsred hospitality 2.0
Country: Spain
Organisation: Llorente & Cuenca
Client: Coca-Cola
Category: Launch of a new service - Inhouse
Getin Point: launch of the first self-service bank
Country: Poland
Client: Getin Noble Bank
Category: Media relations - Agency
K9 anti-poaching awareness
Country: South Africa
Organisation: Burson-Marsteller
Client: Paramount Group
Category: Media relations - Inhouse
A press trip to Siberia
Country: Germany
Client: Wintershall Holding
Category: NGO campaign - Agency
The Taj must smile
Country: India
Organisation: Weber Shandwick
Client: FHI360
Category: NGO campaign - Agency
The game is on for women
Country: Poland
Organisation: Practum Consulting
Client: Foundation Pilka jest Piekna / Federation of Amazon Clubs
Category: NGO campaign - Inhouse
Tackling homophobia in sport
Country: Australia
Client: Sydney Convicts Rugby Union Club
Category: PR on a shoestring - Agency
The empty shop
Country: South Africa
Organisation: Weber Shandwick
Client: Sandton City Shopping Centre
Category: Public affairs - Agency
Amending the public procurement act
Country: Poland
Organisation: Genesis PR
Client: Lewiatan
Category: Public sector - Agency
The Taj must smile
Country: Hong Kong
Organisation: Weber Shandwick
Client: FHI360
Category: Public sector - Inhouse
Walk with the Mayor
Country: Croatia
Client: City of Sibenik
Category: Publications - Agency
One country, one team
Country: Russia
Organisation: SPN Communications
Client: The Russian Olympic Committee
Category: Publications - Inhouse
COM-MUNI-CAT-ING: Bridging the PR communication gap
Country: Japan
Client: Dentsu Public Relations
Category: Reputation & brand management online - Agency
The power to incite
Country: United States
Organisation: Weber Shandwick
Client: Ricoh Americas
Category: Social Media for PR - Agency
Always #LikeAGirl
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Social Media for PR - Agency
Kindle voyage
Country: China
Organisation: Weber Shandwick
Client: DENZA
Category: Sponsorship - Agency
The wearable banana
Country: Japan
Organisation: Dentsu Young & Rubicam / Dentsu Public Relations
Client: Dole
Category: Sponsorship - Inhouse
Painting life back into a mature sponsorship
Country: New Zealand
Client: ANZ
Category: Technology - Agency
#IAmAGamer
Country: Poland
Organisation: Sarota PR
Client: Saphire Technology
Category: Technology - Inhouse
A German forest in the Gulf
Country: Germany
Client: Wintershall Holdings
Category: Travel & tourism - Agency
DSS apprenticeship program
Country: United Arab Emirates
Organisation: Traccs
Client: Dubai Festivals and Retail
Winners 2014
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Special prize: 2014 Grand Prix
Category: Corporate communications - Inhouse
A global university on the rise
Country: Singapore
Client: Nanyang Technological University
Special prize: meeting progress in digital inclusion within the EU
Category: Corporate responsibility - Agency
Always: improving young women's literacy
Country: Bulgaria
Organisation: United Partners
Client: Procter & Gamble
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Special prize: meeting a UN sustainable development goal
Category: Consumer PR for an existing service - Inhouse
Hobby clubs
Country: Turkey
Client: Garanti Pension and Life
Category: Business-to-business - Agency
Airbus comfort
Country: United Kingdom
Organisation: Good Relations
Client: Airbus
Category: Business-to-business - Inhouse
Gold reserve
Country: Russian Federation
Client: CROS
Category: Communication research - Agency
Putting the M(anchester) in MBA
Country: United Kingdom
Organisation: Weber Shandwick
Client: Manchester Business School
Category: Community relations - Agency
Everyone can become an entrepreneur
Country: Romania
Organisation: Graffiti BBDO
Client: OMV Petrom Romania
Category: Community relations - Inhouse
Get off the podium, talk on equal terms
Country: Germany
Organisation: Navos Consultants
Client: TenneT TSO
Category: Consumer PR for an existing product - Agency
For breath that sizzles! Scope bacon
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Consumer PR for an existing service - Agency
Ken Delmar paper towel Picasso
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Consumer PR for an existing service - Agency
Peruvian press is the future
Country: Peru
Organisation: Llorente & Cuenca
Client: Sociedad de Empresas Periodísticas del Perú
Category: Corporate communications - Agency
Thank your teacher
Country: India
Organisation: Weber Shandwick
Client: Pearson
Category: Crisis management - Agency
Baby Infant Formula: food contamination scare
Country: United Kingdom
Organisation: Weber Shandwick
Client: Danone Nutricia
Category: Crisis management - Inhouse
Courage to talk on equal terms in a crisis
Country: Germany
Client: TenneT TSO
Category: Digital media relations - Agency
Halloween treats gone wrong
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Digital media relations - Agency
Ken Delmar paper towel Picasso
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Environmental - Agency
Moving action on climate to the forefront
Country: United States
Organisation: Havas PR
Client: United Nations Foundation
Category: Event management - Agency
Launching Brazuca to the world
Country: United Kingdom
Organisation: Hill+Knowlton Strategies
Client: Adidas
Category: Event management - Agency
MuzArteria 2013
Country: Russian Federation
Organisation: SPN COMMUNICATIONS
Client: Ministry of Public Health of Russia
Category: Event management - Agency
Streets of Spain
Country: United Kingdom
Organisation: Weber Shandwick
Client: Campo Viejo
Category: Event management - Inhouse
Please please me New Year merriment
Country: Turkey
Client: Kanyon Shopping Center
Category: Financial services & Investor relations - Inhouse
Hobby clubs
Country: Turkey
Client: Garanti Pension and Life
Category: Financial services & investor relations - Agency
Driving towards success on a global stage
Country: United States
Organisation: FTI Consulting
Client: Autohome
Category: Financial services & investor relations - Agency
Powering the Russian venture market
Country: Russian Federation
Organisation: SPN Communications
Client: Russian Venture Company
Category: Healthcare - Agency
Gaming sleep apnoea
Country: Sweden
Organisation: Dahlheim & Sjöqvist
Client: ResMed
Category: Healthcare - Agency
MediMagic storytelling doctors
Country: Hungary
Organisation: Well PR
Client: K&H Group
Category: Integration of traditional and new media - Agency
Barbie #Unapologetic
Country: United Kingdom
Organisation: Weber Shandwick
Client: Mattel
Category: Integration of traditional and new media - Agency
Ben Saunders: polar explorer
Country: United Kingdom
Organisation: Hill+Knowlton Strategies Ltd
Client: Harley Street Clinic
Category: Internal communications - Agency
Return to growth
Country: Greece
Organisation: V+O Communication / Unlimited Creativity
Client: AstraZeneca
Category: Internal communications - Agency
Subway® Allstars
Country: Germany
Organisation: Weber Shandwick
Client: Subway Sandwiches
Category: Internal communications - Inhouse
Be green
Country: Turkey
Client: Eczacibasi Holding
Category: Internal communications - Inhouse
MRM community
Country: Australia
Client: McArthur River Mining
Category: International PR campaign - Agency
Changing perceptions
Country: United Kingdom
Organisation: Weber Shandwick
Client: Organising Committee of the Sochi 2014 Olympic and Paralympic Games
Category: International PR campaign - Agency
Tokyo 2020
Country: Japan
Organisation: Weber Shandwick
Client: Tokyo 2020 Bid Committee
Category: Launch of a new product - Agency
The launch of the Firefly Upsee
Country: United Kingdom
Organisation: JPR
Client: Leckey Design
Category: Launch of a new product - Inhouse
GPU14: launch AMD Radeon graphics cards
Country: United States
Client: AMD
Category: Launch of a new service - Agency
Turning the channel to Al Jazeera America
Country: United States
Organisation: Qorvis MSLGROUP
Client: Al Jazeera America
Category: Launch of a new service - Inhouse
Pera PadaLove international rewards program
Country: Philippines
Client: PJ Lhuillier Group
Category: Media relations - Agency
Project Macondo
Country: United States
Organisation: Axon International
Client: BSA | The Software Alliance
Category: Media relations - Agency
Refreshed vehicles for a refreshed economy
Country: United Kingdom
Organisation: Weber Shandwick
Client: General Motors
Category: Media relations - Inhouse
Bees with backpacks
Country: Australia
Client: Commonwealth Scientific and Industrial Research Organisation
Category: NGO campaign - Inhouse
FEM equal oppurtunities model
Country: Turkey
Client: Kagider Women Entrepreneurs Association
Category: Online crisis communications - Agency
Greenpeace #iceclimb of the Shard
Country: United Kingdom
Organisation: Weber Shandwick
Client: The Shard, London
Category: Online crisis communications - Agency
Who is trying to kill Master Kong?
Country: Australia
Organisation: Weber Shandwick
Client: Asthma Australia
Category: PR on a shoestring - Agency
Spartan for kids run for charity
Country: Poland
Organisation: Partner of Promotion
Client: Spartan for Kids
Category: PR on a shoestring - Inhouse
Opening the Eagle Wood Neurological Care Centre
Country: United Kingdom
Client: PJ Care
Category: Public Sector - Agency
A city open for movement
Country: Russian Federation
Organisation: SPN Communications
Client: Department for Transportation and Road Infrastructure Moscow
Category: Public affairs - Agency
Reforming the Bailiff legislation
Country: United Kingdom
Organisation: Bellenden
Client: Civil Enforcement Association and the High Court Enforcement Officers Association
Category: Publications - Agency
Honoring the Dayaks
Country: Indonesia
Organisation: Edelman
Client: PT Kaltim Pasifik Amoniak
Category: Publications - Inhouse
SPirit magazine
Country: Singapore
Client: Singapore Polytechnic
Category: Reputation & brand management online - Agency
Ken Delmar paper towel Picasso
Country: United States
Organisation: MSLGROUP
Client: Procter & Gamble
Category: Reputation & brand management online - Agency
The unbranded launch
Country: Sweden
Organisation: Jung Relations
Client: Volvo Cars
Category: Social media for PR - Agency
Loving touch matters
Country: Poland
Organisation: MSLGROUP
Client: GlaxoSmithKline
Category: Social media for PR - Inhouse
A Day at Kanyon
Country: Turkey
Client: Kanyon Shopping Center
Category: Sponsorship - Inhouse
Dialogue in the dark
Country: Turkey
Client: TTNET
Category: Sponsorship - Inhouse
Sport Chek brand development
Country: Canada
Client: FGL Sports
Category: Technology - Agency
BenQ: innovation for eye care
Country: India
Organisation: MSL GROUP
Client: BenQ
Category: Technology - Agency
FiLIP locator technology
Country: United States
Organisation: MSLGROUP
Client: FiLIP Technologies
Category: Technology - Agency
Powering the Russian venture market
Organisation: SPN Communications
Client: The Russian Venture Company
Category: Technology - Inhouse
Our survey says
Country: United States
Client: Fortinet
Category: Travel & tourism - Agency
A legend comes to life
Country: Czech Republic
Organisation: APRA Porter Novelli
Client: Kamenitzaâ / Molson Coors
Category: Travel & tourism - Inhouse
Halloween horror nights: Sisters of Evil
Country: Singapore
Client: Resorts World at Sentosa
Winners 2013
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Special prize: 2013 Grand Prix
Category: Corporate responsibility - Inhouse
Women empowerment in the economy
Country: Turkey
Client: Turkcell
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Special prize: meeting a UN sustainable development goal
Category: Internal communications - In-house
Communicating to All
Country: South Africa
Client: University of the Free State
Category: Business-to-business - Agency
Brazil Calling: connecting media to government
Country: Brazil
Organisation: CDN Comunicacao / Fleishman Hillard
Client: SECOM
Category: Business-to-business - Inhouse
Making paint easy to sell and fun to buy
Country: Finland
Client: Tikkurila Oyj
Category: Communication research - Inhouse
Turkey's savings tendency
Country: Turkey
Client: ING Bank
Category: Community relations - Agency
Eye health in African-American communities
Country: United States
Client: Havas PR North America
Category: Community relations - Inhouse
Citi every step of the way
Country: United States
Client: Citi
Category: Consumer PR for an existing product - Agency
Bring happiness home
Country: China
Client: Blue Focus Integrated Marketing
Category: Consumer PR for an existing product - Agency
Ghosts were people too: Sentosa Spooktacular
Country: Singapore
Client: Strategic Public Relations
Category: Corporate communications - Inhouse
Celebrating 150 Years of bringing people together
Country: United States
Client: Bacardi Limited
Category: Corporate responsibility - Agency
Add Hope
Country: South Africa
Organisation: Ogilvy PR Johannesburg
Client: KFC
Category: Crisis management - Agency
Train To 2012
Country: Poland
Organisation: Partner of Promotion
Client: Polish State Railways
Category: Crisis management - Inhouse
Embracing responsibility and supply security in Libya
Country: Germany
Client: Wintershall
Category: Digital media relations - Agency
Talk to space
Country: Sweden
Organisation: Wenderfalck
Client: Fri Tanke Förlag
Category: Environmental - Inhouse
Honeywell hometown solutions
Country: United States
Organisation: Weber Shandwick
Client: Honeywell
Category: Event management - Agency
Little savings go a long way
Country: China
Organisation: MSLGROUP
Client: Beijing Hyunda
Category: Event management - Inhouse
Pistahang thanksgiving concert
Country: Philippines
Client: Cebuana Lhuillier
Category: Event management - Inhouse
Russia calling! Investment forum
Country: Russian Federation
Client: VTB Capital
Category: Financial services & investor relations - Agency
First People's IPO in Kazakhstan
Country: Kazakhstan
Organisation: Promo Group Communications
Client: KazTransOil
Category: Healthcare - Agency
Play for young women s health!
Country: Sweden
Organisation: Dahlheim & Sjöqvist
Client: ResMed
Category: Integration of traditional & new media - Agency
All-new A-class launch: the A space
Country: China
Organisation: Powell Tate
Client: Mercedes-Benz
Category: Integration of traditional & new media - Agency
Cool jobs
Country: United Kingdom
Organisation: Weber Shandwick
Client: Monster
Category: Integration of traditional & new media - Inhouse
A digital press kit
Country: Argentina
Client: Odebrecht
Category: Internal communications - Agency
Spirit of togetherness
Country: Japan
Organisation: Dentsu Public Relations
Client: Red Cross
Category: Internal communications - Inhouse
Celebrating 150 Years of bringing people together
Country: United States
Client: Bacardi
Category: International PR campaign - Inhouse
Celebrating 150 Years of bringing people together
Country: United States
Client: Bacardi
Category: International PR campaign - Inhouse
End polio now
Country: United States
Client: Rotary International
Category: Launch of a new product - Agency
Share Your Now
Country: United Kingdom
Organisation: Weber Shandwick
Client: Samsung
Category: Launch of a new product - Inhouse
AMD Radeon HD 7990 publicity stunt
Country: United States
Client: AMD
Category: Launch of a new service - Agency
Yoyo car sharing service
Country: Turkey
Organisation: PRfit Communication
Client: Yoyo
Category: Launch of a new service - Inhouse
Isbank credit cards as a museum card: Müzekart
Country: Turkey
Client: Isbank
Category: Media relations - Agency
Nike gets China running
Country: China
Organisation: Weber Shandwick
Client: Nike
Category: NGO campaign - Agency
Jeddah Entrepreneurs' competition
Country: Saudi Arabia
Organisation: Traccs
Client: Jeddah Entrepreneurs
Category: PR on a shoestring - Agency
For a more humane city
Country: Sweden
Organisation: Rippler Communications
Client: Stockholms Stadsmission
Category: PR on a shoestring - Inhouse
AMD Radeon HD 7990 publicity stunt
Country: United States
Client: AMD
Category: Public affairs - Agency
We believe in D&T
Country: United Kingdom
Organisation: Weber Shandwick
Client: Design and Technology Association
Category: Public sector - Agency
MuzArteria: songs which save lives
Country: Russian Federation
Organisation: SPN Ogilvy
Client: Ministry of Public Health
Category: Public sector - Inhouse
CIRM of Uskudar municipality
Country: Turkey
Client: City of Uskudar
Category: Public sector - Inhouse
Water conservation awareness
Country: Singapore
Client: PUB Singapore
Category: Publications - Inhouse
Hey! It's NTU
Country: Singapore
Client: Nanyang Technological University
Category: Publications - Inhouse
Metro retail compendium 2012/2013
Country: Germany
Client: Metro
Category: Social media for PR - Agency
Colgate Optic White launch
Country: Philippines
Organisation: Green Bulb PR
Client: Colgate Palmolive
Category: Social media for PR - Agency
Huggies turns the conversation around
Country: United States
Organisation: Edelman
Client: Huggies
Category: Social media for PR - Inhouse
Charades
Country: Turkey
Client: Multi Development Turkey
Category: Sponsorship - Agency
Cool jobs
Country: United Kingdom
Organisation: Weber Shandwick
Client: Monster
Category: Sponsorship - Inhouse
Citi every step of the way
Country: United States
Client: Citi
Category: Technology - Agency
Rybnoe Mesto media club
Country: Russian Federation
Organisation: SPN Ogilvy
Client: Dom
Category: Technology - Inhouse
From Indian IT to global big four
Country: India
Client: Tata Consultancy Services
Category: Travel & tourism - Agency
Discover more in Singapore
Country: Singapore
Organisation: MSLGROUP
Client: Singapore Tourist Board
Winners 2012
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Special prize: 2012 Grand Prix
Category: Public sector - Agency
Census is note for the future
Country: Serbia
Organisation: Blumen Group
Client: Statistical Office of the Republic of Serbia
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Special prize: meeting a UN sustainable development goal
Category: Corporate responsibility - Inhouse
Money-box for Van
Country: Turkey
Client: Turkcell
Category: Community relations - Agency
Home is where the gift is
Country: USA
Organisation: Edelman
Client: The Gateway Center
Category: Community relations - Agency
Tomorrow: Bokra charity song
Country: Middle East
Organisation: TRACCS
Client: Global Gumbo Group (G3)
Category: Consumer PR for an existing product - Agency
Trojan pulls back the sheets
Country: USA
Organisation: Edelman
Client: Church & Dwight / Trojan Brand Condoms
Category: Consumer PR for an existing product - Agency
Volt exercise
Country: Russia
Organisation: SPN Ogilvy
Client: Novartis Consumer Health
Category: Consumer PR for an existing product - Inhouse
Quest for 7 elephants
Country: Turkey
Client: Akmerkez Shopping Center
Category: Consumer PR for an existing service - Agency
Bringing Bond back
Country: India
Organisation: Hanmer MSL
Client: STAR Movies-India
Category: Corporate communications - Agency
Great offense for a defense business
Country: USA
Organisation: Edelman
Client: ITT Exelis
Category: Corporate responsibility - Agency
Project ocean
Country: United Kingdom
Organisation: Gabrielle Shaw Communications
Client: Selfridges
Category: Creativity - Inhouse
No cash @MasterCard
Country: Belgium
Client: MasterCard
Category: Crisis management - Agency
McCrisis averted
Country: China
Organisation: Weber Shandwick
Client: McDonald's
Category: Digital media relations - Agency
Mobil 1 track challenge
Country: UK / Global
Organisation: Weber Shandwick
Client: Exxon Mobil
Category: Environmental - Agency
Friendly for the environment
Country: Turkey
Organisation: Effect Public Relations
Client: Turk Telekom
Category: Event Management - Inhouse
In the know
Country: Turkey
Client: Forum Kayseri
Category: Event Management - Inhouse
The arrival
Country: Germany
Client: Nord Stream
Category: Financial services & investor relations - Agency
Internal restructuring
Country: Spain
Organisation: Llorente & Cuenca
Client: CaixaBank
Category: Financial services & investor relations - Agency
Mankindkind is shortsighted
Country: Sweden
Organisation: Prime
Client: Alecta
Category: Healthcare - Agency
Cancer reporting in your pocket
Country: Sweden
Organisation: Dahlheim & Sjöqvist
Client: Merck Sweden
Category: Integration of traditional and new media - Agency
Grolsch column conquest
Country: Netherlands
Organisation: Weber Shandwick
Client: Grolsch
Category: Internal communications - Inhouse
Life cycle
Country: United Kingdom
Client: The University of Nottingham
Category: International PR Campaign - Agency
Quaity hunters season 2
Country: Finland
Organisation: Miltton
Client: Finnair / Helsinki Airport
Category: Launch of a new product
Ultimate torture test
Country: USA
Organisation: MSL Group
Client: Procter & Gamble / Scope
Category: Media Relations - Agency
Bringing the message
Country: USA
Organisation: RF Binder
Client: Ameriprise Financial
Category: Public affairs - Agency
Freedom for Syria
Country: Bulgaria
Organisation: Intelday Solutions
Client: Syrian Community in Bulgaria
Category: Public sector - Agency
Census is note for the future
Country: Serbia
Organisation: Blumen Group
Client: Statistical Office of the Republic of Serbia
Category: Publications - Agency
A century of PR in Finland
Country: Finland
Organisation: Procom
Client: ProCom: Association of Communication Professionals
Category: Publications - Inhouse
Taking a far-sighted view
Country: Germany
Client: Metro Group
Category: Reputation & brand management online - Agency
Small acts of kindness
Country: China
Organisation: MSL China
Client: Perfetti Van Melle Confectionery
Category: Social media for PR - Agency
Kenyans for Kenya
Country: Kenya
Organisation: Gina Din
Client: Kenya Red Cross
Category: Social media for PR - Inhouse
Live young, Live free
Country: Turkey
Client: Vodafone Turkey
Category: Sponsorship - Inhouse
500 feature films
Country: Brasil
Client: Petrobras
Category: Technology - Agency
Atos merger and launch
Country: Bulgaria
Organisation: Ardency Consulting
Client: Atos IT Solutions and Services
Category: Travel and Tourism - Agency
Fly with GOL stores
Country: Brasil
Organisation: S2Publicom
Client: GOL Linhas Aeras Inteligentes
Latest Ipra ITL:
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ITL #615 PR pros, ditch your butter knife: bring out the sword!
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ITL #614 Integrating communications into cybersecurity incident response plans: crucial to protect brand and reputation
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ITL #613 Artificial Intelligence and public relations: legal, ethical, and communication trends for 2025
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ITL #612 From bias to balance: the business case for addressing ageism in communications
Latest from the Press Room:
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IPRA releases landmark Gold Paper on ethical AI use in Public Relations
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Bosnia’s Woman.Comm conference 2025 endorsed by IPRA
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Message from the IPRA President: 70 Years of leading trust and ethics in global communication February 2025
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Invitation to an IPRA webinar: what it takes to make a great GWA entry