By:
Anthony D’Angelo
06/02/2023
The AI revolution is here today and the Comms profession risks becoming irrelevant tomorrow if we do not move from slight familiarity and passivity to strategic application. By Anthony D’Angelo.
By:
Borja Iglesias
30/01/2023
Trends include growth in Cybersecurity influencers driven by the rise of cybercrime, cyberwarfare and a global geopolitical instability. By Borja Iglesias.
By:
Greg Wright
23/01/2023
How communications professionals working at corporations and nonprofits can ensure their messaging is on point and balance the needs of staff who are working in different geographic locations on a variety of issues. By Greg Wright
By:
Lukasz Wilczynski
16/01/2023
Central and Eastern markets of Europe are an important part of the marketing and communication world and need to be observed closely. Their potential is not being fully used, which is a big mistake. By Lukasz Wilczynski.
By:
Dean Kruckeberg Ph.D.
09/01/2023
The global public relations professional community has the knowledge and wisdom to help provide leadership and guidance in their organizations in helping to resolve the immense challenges in today’s global society. By Dean Kruckeberg.
By:
Daisy Pack, HUNTER
03/01/2023
In the age of Zoom, meeting in person helps build trust, promotes the exchange of ideas, ensures instant clarification when needed, and validates emotions. By Daisy Pack.
By:
Mark Nardone
19/12/2022
Perpetuating the customer journey means storytelling at every interaction. By Mark Nardone.
By:
Chris Genasi
12/12/2022
Wherever we go in the world, we all have a responsibility to tell Africa’s positive stories. By Chris Genasi.
By:
Founder & CEO, SlicedBrand
05/12/2022
Marketing and PR are often confused in what they can and cannot do, as well as the ways that success can be measured. How do PR pros put a price on success? (Hint: they don’t.) By Ayelet Noff.
By:
kimberley Goode
28/11/2022
As communicators we should strive to incorporate more data-driven decisions into our work, but it’s important to remember some key principles. By Kimberley Goode.