By:
Sheena Thomson
07/05/2014
A commitment to continuous learning is not simply a training compliance matter. It’s a necessity for competitive survival. By Sheena Thomson.
By:
Rachel Bell
30/04/2014
Technological change and the lightning speed of global communications are fuelling the creative collision of ideas. Businesses able to spot the cultural trends and make the most of disparate thinking will put themselves at an advantage. By Rachel Bell.
By:
Seth Oyer
16/04/2014
Not every young person needs a college degree as there are many good opportunities to work in various "trades". However, PR students learn skills that are applicable to many different jobs. By Seth Oyer.
By:
Andy Green
02/04/2014
Content and brand stories created by a brand’s community play an increasingly significant role in promotion and innovation. Yet many brands are still failing to harness the potential benefits of collaborating with fans. By Andy Green.
By:
Jonathan Simnett
26/03/2014
A bad boss inspires fear and loathing, whereas a good leader generates enthusiasm and goodwill. By Jonathan Simnett.
By:
Soe Thu Ra
19/03/2014
Although CSR is not mandatory in Myanmar, the government gives it a high priority and wants to see corporations deliver on promises to behave responsibly. By Soe Thu Ra and Brian Griffin.
By:
Eliza Hazlerigg
12/03/2014
Epigenetics is the study of how chemical signals can turn genes on and off, with consequences for our wellbeing. Its growth will have a major impact on healthcare communications in the coming years. By Eliza Hazlerigg.
By:
Lisa Kimmel
05/03/2014
Employees can work wonders for, or utterly tarnish an organization’s reputation. At companies where trust levels are high, the risk of reputational damage is lower. So, how to nurture trust? By Lisa Kimmel.
By:
Tarek Lasheen
24/02/2014
The eye-watering valuation Facebook has put on Whatsapp is revealing as it points to the giant social network’s own weaknesses. By Tarek Lasheen.
By:
Jeremy Galbraith
19/02/2014
With change happening so fast, everyone in the public relations industry has half an eye on what lies just around the corner. Jeremy Galbraith identifies the major trends shaping communication for the year ahead.
