Thought Leadership Essays

Viewing posts from October, 2009

PR in times of crisis – From austerity to opportunity

author"s portrait Maria Gergova looks forward excitedly to the IPRA Summit and Golden World Awards ceremony taking place at the end of this month.

A Rallying Cry for Disarmament

author"s portrait Major international issues require the power of the people, and the power of PR, asserts Deborah Charnes Vallejo, who attended the United Nations DPI NGO Conference in Mexico.

Gold Mining at Golden World Awards

author"s portrait Deborah Charnes Vallejo, a judge at this year’s GWAs, found much to admire and learn from among the numerous campaigns vying for honors in this year’s competition.

Crisis Planning in the Digital Age

author"s portrait Bad news stories spread faster than wildfire in this digital age and negative online comment can fan the flames, causing enormous reputational damage. Julie Atherton offers advice on preparing for and dealing with a crisis in the era of blogs and social me
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