Takeaway.com listing: securing the international growth strategy of a scale up PDF

Takeaway.com, a leading Dutch scale-up in the food delivery market, prepared for a listing at EURONEXT Amsterdam in 2016, in order to secure funding to continue its ambitious international growth strategy. At the time potential retail investors, media and other key stakeholders were not acquainted with its highly profitable business model and international growth strategy. For a successful listing it was imperative that all stakeholders understood this. Strategy development and execution by Hill+Knowlton Strategies created an unprecedented attention from media and understanding of Takeaway.com’s rationale for the listing, which led to an increase in shareprice on listing day of 6.5%.