Lifetime achievement award for IPRA’s Dejan Verčič


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Dr. Dejan Verčič is the first recipient of a new Lifetime Achievement Award presented by the Public Relations Society of Slovenia (PRSS). Dr. Verčič, a member of the International Public Relations Association, is currently co-chairing an IPRA joint committee to review and expand the IPRA Guidelines for the usage of artificial intelligence in communications.

 

Dr. Verčič is a professor at the University of Ljubljana  and partner in the communication and strategy firm Herman & partnerji, Slovenia. He holds a Ph.D. from the London School of Economics and was a Fulbright scholar at San Diego State University, USA.

 

On presenting the Prism award, Tina Cipot, president of PRSS, highlighted Dr. Verčič’s dedication to the professionalisation of public relations: "His work and ability to transform theory into practice has had an invaluable impact on the education of generations of communicators. He has shaped the career paths of many public relations practitioners in Slovenia and around the world."

 

Background to IPRA

IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession. IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship. For more see www.ipra.org

 

 

Contact

International Public Relations Association Secretariat

United Kingdom

[email protected]

Telephone +44 1634 818308

 

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