Thought Leadership Essays

ITL #578   Thinking like engineers: how public relations can help businesses win in the ‘era of less’

author"s portrait Four ways to innovate and build more effective communications at a time when marketing budgets are squeezed. By Brendon Craigie.

The Hollow Corporation

author"s portrait Businesses are still failing to take advantage of an increasingly diverse stakeholder environment, says Brendon Craigie.
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