Thought Leadership Essays

ITL #620 A case for communications expertise in the boardroom: helping the board through times of rapid change

author"s portrait Bringing a CCO onto the board keeps reputation top of mind when big decisions are made. By Aedhmar Hynes.

Reflections on Inflections

author"s portrait The relentless growth of all things digital is blurring boundaries and precipitating change on a massive scale. Going forward, writes Aedhmar Hynes, the PR sector needs to invest heavily in training so that the best parts of traditional communications can
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