Thought Leadership Essays

Viewing posts from August, 2019

ITL #334   Revolution on the work floor: the changing structure of communications units

By: Lutz Meyer 26/08/2019
author"s portrait Leaders of corporate communications functions are having to rethink their strategic approach and reshape structures to create engagement engine rooms. By Lutz Meyer.

read more / Comments

ITL #333   Always-on risk management: let’s talk resilience not crisis

By: Rebecca Wilson 19/08/2019
author"s portrait Managing risk in a world of increasing motion and consumer expectation calls for a fresh approach to issues and crisis management. By Rebecca Wilson.

read more / Comments

ITL #332 -  How to approach thought leadership: build for business outcomes, not marketing metrics

By: Ken Mandelkern 12/08/2019
author"s portrait For persuasive, game-changing results, thought leadership content has to deliver a “Return on Objectives”. By Ken Mandelkern.

read more / Comments

ITL #331 Change leadership: the new thought leadership for climate challenge

By: Daniel Silberhorn 05/08/2019
author"s portrait Communicators have a vital role to play in building the partnerships needed to solve climate change issues. By Daniel Silberhorn.

read more / Comments

Welcome to IPRA
Log in
Sign up


Authors

Archive

July (5)
June (4)
May (4)

July (5)
June (4)
May (5)

July (4)
June (4)
May (5)

July (4)
June (4)
May (5)

July (4)
June (5)
May (4)

July (5)
June (4)
May (4)

July (5)
June (4)
May (4)

July (5)
June (4)
May (5)

July (3)
June (4)
May (5)

July (4)
June (5)
May (5)

July (5)
June (4)
May (4)

July (4)
June (3)
May (3)

June (8)

June (17)
March (15)

June (14)
April (20)

June (16)
April (17)

June (16)
April (13)

July (9)
April (15)

Follow IPRA: