About IPRA:
IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession.
IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays and webinars, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship.
IPRA — leading trust and ethics in global communication
Latest IPRA Thought Leadership Essays:
Latest from the Press Room:
Latest Ipra ITL:

ITL #648 When headlines lie, trust dies: why clickbait is PR’s next big battleground

ITL #647 Unlocking sustainability: the transformational power of strategic communication

ITL #646 Preparing for post-human crises: the AI 2027 scenario and its implications for public relations

ITL #645 Integrated brand positioning and corporate communications: a winner’s playbook for B2B success
Latest from the Press Room:
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What role does climate change communication play in your work?
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Message from the IPRA President: Welcoming Esther Cobbah as IPRA President Elect 2026 October 2025
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Data Is a Value – Protect It! From Latvia takes the Grand Prix at the 2025 IPRA Golden World Awards, while there is whiff of greenovation about the Global Contribution Award in Ghana
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IPRA applauds launch of the UN Global Dialogue on AI Governance