On 3 February 2010 a man wheeled a firebomb into the Darwin branch of TIO insurance and finance, setting off a blaze that injured 19 staff, customers, passers-by and rescuers.
Creative Territory supported TIO’s Business Recovery Team to deal with the communication needs of the immediate crisis and lay the foundations for staff, organisational and brand recovery.
Almost three months later, TIO continues to be regarded as a responsible and caring organisation by customers and the community. It has been praised for its response to the attack and suffered no loss of business. |
